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What Expert Authority World™ is saying about the show:

  • Loved the Craig Handley Episode
    by MHillfan from United States

    Mario’s energy is infectious and Craig Handley is a character and some. But really every episode brings out the uniqueness of each guest. This pod has become one of my must listens›

  • Inspiring. Informative.
    by SunDevil from United States

    Mario is incredibly inspiring and does something few other podcast hosts can manage to do… allow his guests to actuall talk at length and answer his questions. He offers great information and I really appreciate that he is invested in what his guests have to offer as well. Other podcasts come across as an ego stroke for the host, but this podcast is truly here to help guests share their stories as well to the benefit of the listener. Worth subscribing.

  • Game changer
    by TimLawson21 from United States

    This podcast is informative and inspiring. I love it!

  • If you are a wanna be entrepreneur look no further!
    by Elisa Di Napoli from United Kingdom

    Great podcast full of interesting insights. The host is engaging and thoughtful and I can say I have enjoyed listening to each episode!

  • Amazing Interviews not to miss!!!
    by Jbower1282 from United States

    Consistantly uniques interviews or amazing people really making it happen.

  • Mario is a great host with great questions!
    by alexdesigns from United States

    Take a few minutes out of your day to listen to Mario. He is a super smart guy and I love the questions he asks his guests.

  • A great podcast for dreamers and do-ers!
    by Chiquita2727 from United States

    Lots of great information and inspiration for anyone who wants to turn dreams into reality. Mario brings a lot of spot-on information to this podcast.

  • Great Show
    by Palminchen from London from United Kingdom

    Love the broad selection of topics for inner

  • Amazing inspirational stories
    by colas_18 from United Kingdom

    This podcast is so good. The stories from the people sharing their stories about their struggles in life and how they overcame these struggles is just inspirational and helped me push harder when things get tough. Keep up the good work with these amazing interviews Mario.

  • Fantastic
    by sttoggyigctdrvy from United States

    Mario goes above & beyond on his show. Lots of great information for his listeners!

  • Top Learning
    by BLNT PPTT from Hungary

    Love hearing these great interviews with a great host. Keep up the good work!

  • Mario inspires!
    by Fatherof10yrold from United States

    These interviews are fantastic. Mario inspires with great questions that draw out great answers from his guests!

  • Expert authority!
    by Tara Williams Phone from United States

    Mario shares some amazing people on this podcast and they have some gold to share!

  • Great show!
    by Karen @ Interview Valet from United States

    Mario is an awesome podcast host! I love the FB Live interviews and the opportunity for listeners to engage in real time. The audio and video quality is spot on every time. Be sure to subscribe so you don't miss anything! You won't be sorry.

  • A Podcasters Inspiration!
    by JamieKullman from United States

    Mario has so much insight and delivers such incredible value through his show. I just started listening, but I've already learned so much from him and his wonderful interviews. Keep up the awesome work!!

  • Quality professionalism
    by VirtForce from United States

    I can’t say enough about how pristine and professional Mario is in his interviews. He truly wants his guests to have the best experience and recording possible. And not to mention he is fun and knows how to put people at ease in front of the camera.

  • How to conquer your limiting beliefs
    by Dave4syth from United States

    Listen to episode 103 an dlearn how to overcome your limiting beliefs. Great advice.

  • I can’t believe how much I learned in just one episode
    by AwesomeMontana from United States

    Mario is knowledgeable, curious and able to bring great guests that deliver value that every business needs to understand! Outstanding podcast!

  • Great content!
    by Cory Lee Leadership from United States

    Mario does a great job of providing relevant information and bringing on guests to share their expertise in a variety of fields. Highly recommend his podcast!

  • Fascinating interviews
    by Bill Ringle from United States

    Mario brings on accomplished guests and draws out their expertise and stories in a way that leaves me on the edge of my seat. Keep up the great work, Mario!

  • Love It!
    by Laura Moreno Cabanillas from India

    Loving this podcasts, an entrepreneur I really appreciate the energy and passion being shared to help us grow our business. Keep up the great work.

  • Boost my Amazon sales!
    by SurvivalDad from United States

    I tap Amazon as one of my sales channels and your interview with John Ghiorso was an eye-opener. Ignore at your own peril!

  • Love It!
    by LauraMore from United States

    I loved the Memorial Day episode, Mario! Thanks so much for creating this awesome podcast!

  • Flawless interview style
    by GninraeL14 from United States

    Mario makes everyone appear even more interesting to me. Great format and style!

  • Come here for value
    by Joshua User 202! from Canada

    Really appreciated this podcast for the raw, genuine interviews. Love it!

  • Crisp and interesting interviews
    by Joel Goobich from United States

    As someone who created one of the first podcasts dedicated to video marketing, I was very impressed by your recent episode about using video. Your interview style is crisp and interesting

  • If you are in business, this podcast needs to be on your playlist.
    by Macstephen1 from United States

    Mario has a great conversational style that helps his guests shine. This show is a must if you have an entrepreneurial spirit. It provides thought provoking content that will help any businessperson in their quest for success.

  • New Subscriber here and on your YouTube Channel
    by Angela Brown Oberer from United States

    Wow Mario you have a real knack for interviewing. You ask great questions and have a fun way of keeping the conversations lively and interesting. After listening to your episode with Owen Video I subscribed to your podcast and then I hunted you down on YouTube. High Five and great job!

  • Very Professional & Engaging Show!
    by Mitche Graf from United States

    Mario is extremely engaging and can hold your attention, and is a great interviewer! He has some great guests that really get into the details of running a successful business. Keep up the great work Mario!

  • Great Content
    by Pilar S. from United States

    Excellent! LOTS of advice from experts. The most recent episode talks about speaking–a must-listen for anyone who presents or is thinking about presenting.

  • Great content!
    by @Mentally_Strong from United States

    I really enjoy your podcast each time I listen. The content helps any entreprenur level up with they do. Keep it up and thanks for each episode.

  • Professional and Informative
    by Bruce at Mindfulness Mode from Canada

    Mario Fachini is an excellent interviewer and has terrific guests on the show. I highly recommend this podcast.

  • Great Podcast
    by Amber Fuhriman from United States

    I love the topic of this podcast. The episode with Tod Lindsay is super super helpful!!

  • Great find!
    by Reed Stiles from United States

    Great message and content. Stumbled upon this due to the cool logo, stayed for the content.

  • Great show and great host!
    by Laurapowers44 from United States

    Love what Mario offers! So glad he is doing his show and providing all this helpful info! Keep them coming!

  • Walks the walk
    by Me15463 from United States

    Mario encapsulates everything he talks about on the show. Be sure to tune in to this!

  • Honest and authentic
    by Deano3622 from United Kingdom

    Wow, just come across this podcast. Mario is such an awesome guy. He comes across so honest and genuine. Loved the content. I honestly don’t know where you find the time?! Keep it up Mario, love how honest and real you are!

  • Great and insightful!
    by Karty12345 from Australia

    I really enjoyed this podcast, so much relevant content. Thank you!

  • So much Value..!
    by Alex Dali Rizo from United States

    Great content, I really recommend this to any Entrepreneur looking to excel in their path, Mario brings topic experts to teach and inspire your day

  • Inspirational Intentional Information
    by 10Kforte from United States

    This podcast shares the stories from people that are doing whatever it takes to rise up and help others along the way. “What Are You Made Of” is one of the many messages shared on the podcast. There are so many takeaways that are applicable to anyone. I really enjoyed listening.

  • Wow!
    by Tyscoaching from Australia

    Just listened to the 'rescue site AED Program' episode! If you love epic stories and inspirational people, this is the podcast for you!

  • Motivation on Tap
    by AnthonyPGarcia from United States

    Mario brings on some of the most impactful entrepreneurs to hear from. He dives into the key performance factors of their business. He extracts information very well and keeps the show flowing very smoothly. Definitely a show to subscribe to!

  • Starting a Movement
    by JustMe2say from United States

    There are many areas of business and entrepreneurs have an opporunity to gain some insight with this podcast. Excellent interviews!

  • Great Podcast For Entrepreneurs!
    by The Big Game Hunter from United States

    Full of knowledgeable guests and useful information that will help you accomplish your goals in business and in life!

  • Mario Truly Care About His Guests
    by Podcast Junkies from United States

    Having met Mario and spent time with him at Podfest I can truly say that he is passionate about his show. He’s genuine and that clearly comes through in his own story and what he brings to every interview.

  • Put your thinking cap on!
    by Cliff Duvernois from United States

    This is probably one of the most information dense podcasts I’ve listened to in many moons. Each episode could easily be expanded out into 2 or 3 hours. Mario does a great job of asking the right questions to get his guests to reveal great tips, tricks and advice. Sure a lot of information can be applied to an entrepreneur but I found a lot of advice applicable to my personal life. This podcast is definitely worth my time to listen to and I’m looking forward to more episodes to come. Great job!

  • Relavant for anyone!
    by HarloB from United States

    I really enjoy Mario and his shows. The Stress and Anger in the Workplace episode was great because it cut to the chase of all the issues around this topic. Great interview!

  • Mario nails it!
    by Mickiezada from United States

    I've listened to Mario for a long time...his podcast is well produced, his guests are influencers and authentic authority, and chock full of insights and inspiration for entrepreneurs. Love it!

  • Mario is the real deal
    by jamesnewcomb.io from United States

    I’ve known Mario personally and professionally for over a year now. He is genuinely interested in helping people succeed, and consistently over delivers in his interactions and valuable advice with fellow entrepreneurs, podcasters, what have you. In this era of showmen who “give value” only if they think they’ll get something in return, Mario stands out as a man among men. Listen to his show and learn what true leadership and value in the marketplace mean.

  • Listening On My Entrepreneurial Journey
    by FromLisa2 from United States

    I was surprised when I stumbled over the servant leadership that shows up in these episodes. It's collaborative. It's focused on relationships with clients versus transactions. I especially enjoyed the episode on getting clients without "selling" because it's more about genuine relationship building.

  • A Gift
    by Lisa Vogt from United States

    Mario uses all his talents, gifts and abilities to produce this life affirming show. It's incredible that we are able to grow our abilities and develop our talents and gifts just through subscribing and listening. Thank you Mario!

  • This show is ON FIRE!
    by tibor.mindsethorizon from United States

    Love your show Mario! Your niche is close to mine but I focus more on mindset and manifestation in a business setting. I tuned into episode #103 with Karen Brown which is dope! Keep up the great work!

  • Entrepreneur Must Listen
    by HWoodwriter from United States

    If you’re an entrepreneur this is a must listen show. So many inside tips and thought processes behind moving your business forward. Mario does a great job with the guests by asking the right questions at the right time. He and his guests give the information you need to grow your business and leadership skills.

  • What a show!!
    by CWLuecke from United States

    Man, do I love interviews with world-changers! Mario does an excellent job gathering the cream of the crop for his show and giving insightful interviews. Check it out!

  • Loved it!
    by Seodrigo from United States

    This interview was very enjoyable. Mario brought on a wise guest by the name of Michael Lauria. I loved the interview and Michael's perspective on the topic. He had wonderful insights and around min 31, he hit something very profound. Excited to share what I learned today with others. Way to go!

  • Great listen
    by trinity3712 from United States

    Good listen. Great range of guests and topics. Something here is you keep listening will help you in many areas of life and leadership b

  • Great Knowledge!
    by Jon Vroman FRD from United States

    Great show Mario! So much valuable information in one episode!

  • Excellent show, very imformative!
    by Shaolin Soprano from United States

    Mario loving the podcast bro, great content, immense value. Enjoying these interviews!!!

  • Helpful Information!
    by The Medicare Nation from United States

    Love the valuable information on these episodes! Lots of tips & tricks for every Entrepreneur to use. Kudos Mario! Diane Daniels Host of Medicare Nation

  • Love Mario’s Attitude
    by marisaimon from United States

    Mario’s heart shines through his interviews, making these fun and positive, and the people he brings on offer such a wealth of knowledge.

  • Lots of Great Info!
    by DarlajPowell from United States

    Mario provides lots of great info and advice in this 7 day a week show.

  • Great Content!
    by LanceJohnson_ from United States

    Mario does a great job of share valuable information that every entrepreneur could use and apply to their journey. Great work! 🙂

  • Important information!
    by Allmenow from United States

    Very engaging information. Mario draws out experiences and knowledge from his guests. Loved the show!

  • Difference-Maker
    by Unlimited Beliefs from United States

    Mario is a master at bringing out, shining a light on, and internalizing the difference-making mindset. His knowledge and experience and mission enable him to synthesize information into diamonds for all of us! What you want is accessible by taking in this show!

  • Excellent Information
    by Stallion golf from United States

    Great advice and information with a wonderful blend of topics! Loved the episode with the british healthcare professional and the ideas shared on how to make the industry better.

  • Motivating and valuable information
    by Calvin Javier from United States

    Great insight on mindset from business leaders and entrepreneurs making things happen. Definitely worth your attention. Will be listening and learning more!

  • Good information
    by FIRE NATION! from United States

    Engaging interview with a british health pro, I was surprised to hear the similarties and the application she has for making healthcare better

  • Greatness
    by MiaSportFanatic from United States

    Have had the chance to listen to one show so far but man, we should be paying for this information. Lots of greatness. Thanks for the heart to serve.

  • Listen to the experts - and thrive!
    by The Marketing Book Podcast from United States

    There's a lot of advice out there these days but, sadly, a lot (and I mean a LOT) of is from people with little to no expertise. That's not the case with this gem of a show. Listen to what the experts say and profit from the experience!

  • Show is amazing!
    by BestMorningRoutineEver from United States

    I love learning about mindset and how to master my thoughts. This show provide the tools!

  • Great show!
    by Jefferson_79 from United States

    Great information for all businesses.

  • Good value!
    by Audrey purplele from United States

    Great information that applies to any business! I really felt he provided value for my time.

  • Interesting Topic
    by Real Estate Journeys Podcast from United States

    Interesting topic. Great interviews. Keep up the hard work!

  • Helpful Advice from Experts
    by ichuck2 from United States

    Mario talks to experts in a wide range of subject matters and asks good questions to pull out helpful advice.

  • What a great show!
    by Christopher List from United States

    Mario really brings out the best in his guests. The police dog trainer had such a great story. Can’t wait to hear more!

  • Great!!!
    by tommye w-c from United States

    Great podcast, awesome guests, incredible host!!!

  • Fun & informative
    by Saoirse Sky from United States

    Some people want something fun, others want something informative. This podcast gives you both!

  • Great show!
    by CJThomas6 from United States

    Very inspirational show! Appreciate the advice and thoughts shared by the host and his guests!

  • Great podcast
    by Rosie81200 from United States

    Great podcast! Love hearing about the guests’ journeys and what they learned from them.

  • Never Stop Learning!
    by Terri in Fairhope from United States

    Tune in to this great podcast and host! You're probably really good at what you do (top of your game...an Expert Authority), but there is always more to learn...streamline processes and gain more freedom in your life. It's not always about the bottom line. This one is worth a listen!

  • Amazing!
    by KatieHBrooks from United States

    If you're looking for inspiration, tune in to listen to Mario and his top notch guests. I find that I am always much more motivated after listening to an episode of Expert Authority Effect!

  • Wonderful show!
    by @IV-Heather Tieben from United States

    Mario is a great host & puts on a wonderful show. The quality of his interview guests and entire production is impeccable, I couldn't recommend Expert Authority Effect more!

  • You Will Not Be Disappointed!
    by Composer 1853 from United States

    Mario does such a great job of engaging his guests from several different disciplines.

  • The hardest working man in Podcasting
    by EOFire.com from United States

    Mario brings the HEAT with real energy and FIRE...don't miss the meteoric rise of this show! ~ John Lee Dumas

  • Great interviews and guests!
    by Mel Good Karma from United States

    Thanks for hosting such great interview guests. Look forward to hearing more and kudos on so many a week and also videos!

  • Fantastic
    by Jason A. Duprat from United States

    Awesome podcast, going to be adding this one to my list. Interesting topics with great interviews, good sound quality.

  • Enjoying!
    by Slordan from United Kingdom

    Enjoy listening to Mario and how he opens up the conversations to ensure it’s as relevant to us as listeners!

  • Nice variety and interesting topics
    by emjgreen from United States

    Love the variety of topics presented here on this show. Looking forward to listening to more of Mario's show.

  • Great Content! Great Interviews!
    by No BS Mompreneur from United States

    Wow! Really enjoy listening to all these fabulous expert authorities!! Lots of valuable take aways that I can implement into my life. I will continue to listen and share with others!! A+++

  • A great addition to build authority and create an impact
    by Cloris Kylie from United States

    A great addition to build authority and create an impact. Also, a different twist on the topic. Engaging. 5 stars!

  • Filled with motivation and ideas
    by Thomas O'Grady, PhD from United States

    Mario does a great job interviewing and pulling the stories behind people's stories or success. Good pleasant listen. If you are in a journey of your own, these episodes will give some things to bring into your on life.

  • spartancv
    by spartancv from United States

    Great job following your passion, your purpose and creating this podcast to help serve others! Keep up the excellent work.

  • This podcast is the bomb
    by Posturedoc from United States

    Mario always crushed it, and this podcast is another example of his amazing insights and knowledge!! Great work.

  • Wow - love the video show.
    by Thehighenergygirl from United States

    Thank you for the encouragement and tips on how to succeed on video and the repurposing idea.

  • Motivating and Inspiring!
    by KatyJoyWells from United States

    Mario brings such enthusiasm to his shows and his content is fantastic. I’m always learning new things to implement or new ways to grow, thanks Mario!

  • What a great show!
    by Gene_HPLN from United States

    Awesome podcast! Mario brings great topic, great guests, and it is very easy to listen to. I definitely recommend for anybody interested in business success!

  • It's great
    by Ian Ryan from United States

    Just had a chance to check out your most recent episode appreciate the great insight! Great delivery from the host & can’t wait to dig into future content.

  • Love it!
    by Brendan @ Entrepreneurs&Coffee from United States

    I love that this interview podcast doesn't feature the same old folks that everybody has on their show. Keep it up, Mario!

  • Amazing!!!!
    by Lindsey Russo from United States

    This show is so impactful! Hearing from the experts and how they take authority in their space is so amazing. Looking forward to more episodes!

  • Learned what I didin't even know I needed
    by Camilla-Jean from United States

    Great info. I love the Q episode because I get just quic interst snippets that may get me thinking about where my business might go.

  • Fabulous Interviews!
    by Life&RelationshipCoach from United States

    Mario does a fantastic job interviewing really interesting and successful business people who explain how they got to where they are - tips you won't want to miss when your trying to grow your business! Keep up the great work Mario! Coach Riana Milne

  • A+ Show
    by Gisele_Oliveira from United States

    I love this show. It's so entertaining and I learn a lot from the interviews. I highly recommend this show if you want to level up his game as an authority.

  • Inspiration, transformation, success stories!
    by Chabo101 from United States

    The title of this review should just be enough but it is just more than that. Its life lessons, its listening to personal struggles and how they over came those struggles. Love to hear from people that change the world through their struggle and the lessons that i learn from them are just more than amazing. I love this.

  • Great interviews!
    by AlyciaDarby.com PodcastManager from United States

    These interviews are well done and his guests are prepared to give really specific insights and stratagies... great podcast, Mario!!

  • Inspiring story of courage
    by StrongHeart<3 from United States

    I love that she found gratitude in her circumstances. lorie is an inspiration

  • Powerful!
    by The Food Heals Podcast from United States

    Mario's interviews cover a variety of topics and provide great value in all areas of your life! Episode 15 discusses how change is temporary and transformation is permanent which was really powerful for me. I love this message! Thank you!

  • Great content!
    by Blakeob85 from United States

    Great answers to common questions many entrepreneurs have! Thanks Mario for sharing your and your guests' insight!

  • Real Actionable Tactics!
    by MattBMaverick from United States

    What I like about Mario's podcast is that he pulls out actionable tactics from his guests that we, the listeners, can actually use. Great show!

  • Great Listen!
    by Real Estate Investor from United States

    Mario and his guests provide useful techniques to succeed in any business venture. The interview style promotes learning through real life examples of his guests. Great listen!

  • Great interviews!
    by Matt B 1818 from United States

    Love hearing these interviews and learning from people who are top in their industry. Mario is a great host and is not afraid to share his emotion!

  • Love it
    by Duffash from United States

    I love hearing interviews of successful business women and taking away what I can learn from their journey. Mario is a great host! I have enjoyed what I have learned so far. Congrats on the launch of your new podcast!

  • Strong, professional, enthusiastic!
    by pm legs from Canada

    If you're looking for an interviewer who's going to take you to investigative places to help you be your best you, through your professional life, you'll love listening to Mario!

Watch The Episode

Subscribe to EAInterviews

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Resources Mentioned

• Business Book Checklist

Expert Authority Checklist

Books Mentioned

The Lean Entrepreneur | Brant Cooper

The Secret | Rhonda Byrne

People Mentioned

James McHugh

Dr. Hanrahan

Brant Cooper

Sponsors

• Acorns: To learn how Acorns simple & easy investment account will help you create a compound interest snowball, visit: EAInterviews.com/Acorns !

What You’ll Learn In This Episode

**Click the time stamp to jump directly to that point in the episode.**

[0:38] We thank our sponsor, Acorns

[1:13] Rebecca’s inspiration to start her company

  • Her patients in hospice home could not find affordable care
  • Her nursing students who graduated could not find jobs
  • She wants to empower the profession of nursing

[3:16] How Rebecca’s company works

  • They help nurses look for jobs
  • Those needing health care may look for nurses in their company

[10:20] Nurse Innovation Entrepreneurship program

  • Rebecca connected with Dr. Hanrahan to have a nurse hackathon
  • Rebecca was asked to teach the nurses what they need to know to be innovators and entrepreneurs

[14:34] Now for a timeout to thank our sponsor, Acorns

[15:55] Imperfect Action Round

  • The value of nurses are not recognized
  • The fastest path to cash is to identify your market and know who your customer is
  • Recognize the trends of the future
  • Don’t be scared of change

[22:34] Expert Authority Checklist

[23:49] We thank our sponsor, Acorns

Episode Transcript

Read Full Transcript

Intro [0:00]

EA Interviews Episode 37. Inspiration, transformation, success stories, and the Imperfect Action Round seven days a week. Join Mario Fachini for today’s Expert Authority Effect interview. 

Mario Fachini [00:13]

Welcome Expert Authority World. I’m excited to be here with you. And I have a question for you. Have you ever wanted to start a company? Have you ever wanted to make a difference? Have you ever wanted to change lives? Maybe even speak? Make an impact on the world? Well, I have none other than Rebecca Love, founder of HireNurses.com. Speaker, author and TEDx speaker. I’m going to bring her up right after we thank our sponsor. 

SPONSOR Acorns [0:38]

How would you like to grow your wealth easier than you think with the change you probably don’t notice anyhow, automatically? That’s why I started the compounding interest snowball investing with Acorns and advise you do too. Get started simply and easily today at EAInterviews.com/Acorns. 

Mario Fachini [00:55]

Here she is everyone, the lovely Rebecca Love. Rebecca, it’s great to have you here. 

Rebecca Love [1:00]

It’s so nice to be here, Mario. Thank you so much for having me.

Mario Fachini [1:03]

So I want to ask, what inspired you to start your first company? I mean, why even bother? I mean, entrepreneurial isn’t the easiest road in life. Why do you want to do it? 

Rebecca Love [1:13]

Well, you know, it wasn’t necessarily a dream of mine. I had a situation where I was a hospice nurse practitioner. And at that morning, I went out and I saw a patient who is going to be put into a nursing home and he wanted to die at home. And this has happened to numerous ones of my patients, where they had wanted to stay at home but the families could not find affordable care to keep them at home. And at the same time, I was teaching nursing at a community college. So this was March 2013. And I went back to my school where I was teaching. And I had a group of seven students that had graduated with me in December. It was then March. And they couldn’t find a job and the desperation was in the air. Because they were told, “If you became a nurse, you could find a job.” And I remember turning to the computer and saying, “There has to be a place that connects people with those who want to hire nurses.” And I’m remembering, as I got more frustrated searching websites, there was nothing specific to nursing – for jobs at least. And feeling my own frustration of when I was a new grad and putting my resume out there and feeling everything was going into black holes. So I left feeling very frustrated, both because my patient was going into a nursing home, they wanted to die at home, my students couldn’t find jobs. And I literally woke up in the middle of the night and I knew what we had to do. And I told my husband and my husband said, “Great,” and he rolled back over. And I got out of bed and I called my favorite nurse, who was my mother. And it was the middle of the night, I said, “Mom, I know what we have to do. We have to create a place that people can find nurses and nurses can be found for new opportunities.” And she said, “Hey, great idea. Why don’t you call me back in the morning.” And I’m sure she thought it was some harebrained idea and if I slept on it, it would go away. But it didn’t. And that’s where the story begun. It was all with the idea that if we just created a place that people wanted to connect with nurses and those who wanted to hire nurses, then we were going to do something good for the world. And it was much harder than I ever, ever imagined. 

Mario Fachini [3:11]

Well, I’m glad you started it because there’s definitely a need in society there for it. 

Rebecca Love [3:16]

Thanks, Mario. You know, it was a long road. And I would have to say, we had some success along the way and we had some wonderful things that happened. And the truth is that, we saw the full cycle. We built this and we eventually got acquired. And on March 2013, we were acquired by a UK based firm called Ryalto, in which I went on with then. Well, you know, I’m happy to talk about this. But we were at the point in the company where either we were going to have to raise a large amount of money because I didn’t have enough to invest in the technology and pay people or we had to get acquired. And the truth is, it’s what I realized as a nurse as I had learned a lot in five years of building a company. But my passion was like more on changing opportunities for nurses and not necessarily the business side. So it made sense to me. Then that acquisition allowed me to surround myself with the expertise of people who knew how to run a business and make money. And allowed me to focus on what I was good at, which was driving ways to engage nurses so that it empowered them in their careers and in their profession. And that’s where my passion is. And I think that’s just where life is unfolded. It’s where my strength is. I’m trying to give a voice to a population and a profession that for years has been moderated and worn down and not given a seat at the table. And recognizing that dichotomy in health care. And that’s my goal in life, is to try to empower the profession of nursing. So that every vertical recognizes their value and importance. 

Mario Fachini [4:51]

Well, I think that’s huge because so many people don’t recognize their importance and value. I would like to say we’re very similar in that aspect. I’m not in the health care industry. I’m in the marketing and business field. But it’s the same thing with entrepreneurs having them realize their potential. And I’d say at the end of the day, everyone always doubts themselves on some degree. But then you have examples of Steve Jobs and Bill Gates, and people – Elon Musk – that are making these big changes of the world. But here’s what I also realized, there’s people like you who are also doing the same thing. So tell me about who you helped and how you were helping them. 

Rebecca Love [5:29]

So I guess the starting point is nurses. We work all the time by the bedside. So we’re not in front of a computer. We’re not on our phone. The ability to find and connect with new opportunities is very hard. Because by the time you leave the bedside, you’re so exhausted that you don’t have time to go put together a resume and put it out and search Indeed and spend hours searching for jobs. We’re not sitting behind a desk. And also, nurses are often told how much money they’re going to make, the hours they’re going to work, the career that they’re going to have. A nurse could have the exact same career on day one that she could have 30 years later. And that’s very unusual for most professions, right? We really can see nursing as a job. And what I always wanted nursing to evolve to is that it was a career. It was a progression that could take you anywhere. So without a platform that was focused on nursing, specifically, it was very hard to validate – compare a nurse to a nurse for nurse in terms of skill sets on a wide scale that would elevate everyone. But, really, it was always the belief that if you elevated one, it raised all boats. And so that’s what we tried to do. HireNurses started off with a job board. And then we started to do medical mission trips. And then we started to do scholarships and blogs and nurse of the month. And what we were trying to do was to give a face of nurses to the world. And it allowed a lot of people. We had families with children with autism that were connecting with people. We had people that had families with elderly and Alzheimer’s were able to find nurses. And the truth is, we simply were the job board that made the connection. But many people were able to access nurses in ways they hadn’t. And our nurses also had ways to access jobs that they hadn’t before. So we tried to create a community that was focused around careers of nurses as our central to elevate the profession. And that had always been what was very empowering or inspiring to us. It was getting the voice of the nurse and their intelligence and health care out there. 

Mario Fachini [7:18]

Rebecca, what is the biggest transformation out of starting the company, out of all the people you helped, what’s the biggest transformation you’ve seen from, let’s say, someone who was looking for a job and they used your service? And where did they come after that? 

Rebecca Love [7:32]

You know, I think it’s the way that we presented nurses to the world. We didn’t take a typical resume and just stick it on a website. What we did is we created new profiles for nurses how could we exhibit them best to the world to show their skill set. So it wasn’t just simply listing their jobs. In fact, most nurses didn’t want their jobs listed. We put a picture up and we put their skill sets up and how many years of experience. And we changed the way that nurses presented themselves to the world. And that was really empowering. And then we also started to look differently. How can we get nurses excited about being nurses? So for a short period of time, we started to send American nurses to go and work in Ireland. We connected with a firm abroad that was giving them opportunities to do something that they had never done before. And we tried to speak to the heart and aspirations of nurses to sit there and say, “You can look at this as a job. But the truth is, is you should look at nursing as a career.  And where can it take you.” And we wanted nursing to be seen as a profession that could take you anywhere. And I think that’s what the culture was that we believed. And one other thing that I think was very different from us than others is that we focused on the belief that this is about the nurse. It wasn’t about the employer. And most other boards out there were focused very much on the employer. And what we always felt and I always believe, it was the nurse who was the valuable one in this. And it needed to be a company that would focus on the experience of the nurse above all else and she would win. And that’s ultimately why we sold because I found somebody who looked at me – my Chairman, James McHugh, who’s a self-made man out of Ireland. And he came over late in the discussion that I was having with another American company. And we sat in a meeting the last minute and I looked at him and I said, “If you’re building another job board or empowering tool for employers -” I said, “- you know every other companies is doing that?” And I said, “If you’re building a platform that empowers nurses to do something more for themselves and for their community and their profession, then I’ll consider it.” And that’s when he looked at me and he said, “Rebecca, that’s exactly what I’ll let you do.” And that was the first time I had had a conversation with somebody who understood that we need to reinvent the model and focus on the nurse not as a commodity, but as the exception. And that’s what Ryalto is now focusing on is trying to empower the nurse in their work life balance with a focus that it helps, you know, where they work and employment.  But really gives the skill sets and the tools to nurses to be really effective at what they do. 

Mario Fachini [10:04]

It is such a great service that you created and the world definitely needs it. So what did you do to get the word out there? I know you love speaking. Can you touch upon that and what that’s done to raise awareness for what you’ve done? 

Rebecca Love [10:20]

Well, that is totally – so I wish to say that people wanted to hear me speak when I was starting the company. And that was not at all the reality of the situation. I was a community college professor and had a small startup and had three little kids at home. Like, people had no interest in hearing me speak, right? So where did I become valuable? And I became valuable that one day out of the blue when I was a struggling entrepreneur, I connected with a friend of mine who also was an entrepreneur. And I didn’t get it. I didn’t know what I’m doing wrong in business. I can’t figure it out. And he said, “Rebecca, I need you to go to this hackathon.” I said, “Nick, what is this hackathon?” Long story short, it was a three-day event that changed and altered the course of my life. And it opened up the world to me in a way that I never experienced the world before. Because I showed up as a nurse at this medical hackathon and people really valued my opinion. And it was so shockingly different from anything I had experienced as a nurse that people found me valuable. That they found my knowledge, my insights, my expertise as a nurse important to shaping health care solutions. That it fundamentally changed my view of the world. So I went on and studied the environment of hackathons. And that’s when I realized that these medical hackathons, very few numbers of nurses were attending, but a lot of these teams that would have nurses on them hypothesizing them that nurses had the practical knowledge to drive change. And that’s when my life changed because I was determined that someone should host a nurse hackathon. And that’s where my life changed. Because I went after that and connected with the university, a dean, Dr. Hanrahan, who if you watched the TED talk that I do I tell you she was one of the most innovative deans in nursing in the world. And she said, “I’m going to run this summit on innovation entrepreneurship, why don’t you run a hackathon?” And at the time – now this is what is I think most interesting. At the time, this was 2015, and no one was talking about nurses as innovators or entrepreneurs. And if you looked over historically, publications in the course of decades before that, there had been less than, like, five articles, a handful of them, that had even mentioned nurse, innovator, and entrepreneur in the same sentence, nonetheless, the entire – in the same sentence. It was crazy. So we weren’t sure if anybody was going to buy into it. And two weeks before that event, we were sold out. And that’s when she came to me and said, “Rebecca, will you become the director of Innovation Entrepreneurship? Because you had been struggling as a nurse entrepreneur. You’re in the wins. You don’t know the skill sets, you don’t know what you didn’t know, and could you teach the other nurses what they need to know to be, you know – get something off the grounds?” And I did. And I accepted that role. And for two years, Dr. Hanrahan and I built the leading Nurse Innovation Entrepreneurship program in the country that led to fundamental change in the world of nursing. To the point that the American Nurses Association appointed their first vice-president of Innovation History of the United States. As well as Johnson and Johnson pivoted their 15 year campaign of thanking nurses for their service to recognizing nurses as innovators. That is significant, significant change. And especially in a profession where it has not changed largely in the last 100 years. So we were on to something. And so what happens when we started to do that is then I started to be asked to speak. How did we do what we had done? And I wish to say, there has a formula that we run like an entrepreneur. We threw things at the wall and if they suck, we run with them. And if they didn’t seem like they’re going to gain traction, we cut them. And we operated fast and quick and grill and marketed and tried to build a program that most people thought was a fad and was doomed to fail quickly. 

Mario Fachini [14:14]

Well, I’m glad it didn’t. And it’s awesome watching you because I know you’re making a dent in the world for the positive. And it’s one of the reasons I wanted to bring you on the show. So thank you. 

Rebecca Love [14:25]

All right. Well, thank you, Mario. It’s been an interesting ride. 

Mario Fachini [14:29]

So we’re going to thank our sponsor and come back for the Imperfect Action Round. 

SPONSOR Acorns [14:34]

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Mario Fachini [15:47]

Here she is everyone, Rebecca Love. We’re back with the Imperfect Action Round. Rebecca, are you ready to take Imperfect Action? 

Rebecca Love [15:53]

I am. Thanks, Mario. 

Mario Fachini [15:55]

So the first question I have for you is, what do you see is the biggest problem in your audience? And how can they fix it? 

Rebecca Love [16:03]

Well, I think that the problem in our audience is those that have power and health care have not necessarily recognized the value of nurses into addressing the major challenges that we face in health care. So my fundamental belief is that, that the reason that health care is in the conundrum that we are facing so many challenges is that we have failed to engage with nurses who represent the largest portion of the health care profession. And if we start engaging with nurses who are the end user of nearly every medical products on the market, we’re going to find solutions that have been so desperately needed to move and transform health care in the future. 

Mario Fachini [16:38]

That’s very powerful. 

Rebecca Love [16:40]

Well, we’ll see if the message gets out there. 

Mario Fachini [16:43]

That is very powerful. All right. Number two, for entrepreneurs starting off, obviously, you’ve had your success, but you already admitted to guerrilla marketing, just throwing stuff against the wall, what’s the fastest path to the cash? 

Rebecca Love [17:00]

The fastest path to the cash, you got to have your market. You got to understand it. You got to know who’s going to buy it. You got to have a service that somebody wants to pay for. And the reality is, sometimes that’s hard to do. So you have to show value. The fastest route to cash is identifying a paying point. Largely a paying point that nobody else wants to direct themselves to us providing a solution for and then solving that paying point. And that’s the fastest one. And that’s simply, you know – for young entrepreneurs that want to do something, that’s simply because you have a mom that overworked and she can’t get the laundry done. And you’re willing to step across the threshold and charge 10 bucks an hour to fold laundry. You’re having a paying point. But that’s your market. You know, what the paying point is and you know you can solve it. That’s the simplest step towards the cash, identify your market, know who your customer is, and then you’ll get there. 

Mario Fachini [17:48]

Very good. What have you found is the best way to maximize your customer lifetime value? 

Rebecca Love [17:54]

You know, honesty. I think that’s it. I don’t think any honest – any customer ever wants to feel like they’re being swindled. So you may always have to provide value. And value means that you can’t offer the same product year after year. And the truth is, is that you have examples of companies that thought that their brand was going to carry them into the future. And one of the biggest ones is Kodak, for example. So Kodak owns the license to digital technology. And what they did is they thought that everybody would always use conventional photography. And what they did is they licensed this digital technology to Samsung. And as we know today, Kodak went bankrupt. And Samsung took the winning court home by recognizing the trends of the future. So what I can tell to you for this is that, you always have to be disruptive. And you can never rest on your laurels. What served your clients yesterday is not going to serve them tomorrow. So always look towards the future. Don’t be scared of change. Because if you’re an entrepreneur, it’s the only thing you can count on. 

Mario Fachini [18:52]

I know there’s about a thousand people I can think of right now that need to hear this. So thank you for answering. Wow.  

Rebecca Love [18:59]

Thanks, Mario. It’s so fun. And thanks for doing the podcast. 

Mario Fachini [19:06]

I still have a few more questions. 

Rebecca Love [19:07]

Okay.  

Mario Fachini [19:08]

I was just being –  

Rebecca Love [19:09]

I thought you were just being nice. 

Mario Fachini [19:11]

No, no. I’m being serious. I know about it. I literally was thinking of people for that part. That’s cool though. 

Rebecca Love [19:17]

I think it’s funny.

Mario Fachini [19:18]

All right, Rebecca. So I want to ask you about books. What is the best book you could recommend that made an impact on your life? 

Rebecca Love [19:25]

You know, I am a huge fan of the Lean Entrepreneur by Brant Cooper. It was one of those quick reads that changed the way that I looked at how to start a business. And I think that’s a great one. And then you know — and then that corny kind of books that surprisingly changed my way of the view of the world was The Secret. And I know it sounds totally strange. But I’m not a big believer in all of that stuff. But what it did really emphasize for me was that, if you can visualize it, you can make it happen or put it out there. And aim your intentions to your goal as opposed to focusing on all the negativity around you. And they may come true. It may not come true tomorrow. It may take five years. It may take ten. But the truth is, this your perspective in life. That if you get up focusing on the negative, you’ll attract more negative. But if you can get up and focus on the positive, one day that positive will come back too. That took me a long time, a long time to believe when starting a company because so many things always went wrong

Mario Fachini [20:24]

So where can they find you? 

Rebecca Love [20:26] 

So I currently am the managing director US markets for Ryalto International.  So they can find me on LinkedIn. You can find me on Facebook. I would prefer not to give my email out. But you know, there’s ways to connect with me. I would suggest that you do that. And I am also launching an international society to focus on nurse innovators called Sonsiel, which is S-O-N-S-I-E-L, to keep this conversation going. So you’ll find me also with Sonsiel. And I’m driving this conversation forward. So pretty much any health care conference that you see coming up, I’ll probably be at. And I look forward to meeting you. Please don’t be shy. We all started somewhere. And my story is no different than those people who are listening to this. I started at the bottom. I was absolutely a community college teacher, a nurse. I had three little kids. There is absolutely nothing different about where I was than anybody else out there. And I think that’s the most amazing thing. I saw a study the other day, that 75{d1d47f886dfada3fbec120c845cf21cbf2de07a46032aee93c7c36510b4a5e81} of millionaires in the United States – I don’t consider myself part of that realm – but they were all self-made, 75{d1d47f886dfada3fbec120c845cf21cbf2de07a46032aee93c7c36510b4a5e81}. So they all started at the bottom too. So just because you’re down and out on your luck doesn’t mean that you’re not going to climb to the top. Just keep that vision in the head and you’ll be there. 

Mario Fachini [21:52]

Well, I’m glad you were able to share. It’s been an absolute pleasure. It was good seeing you again. For anyone that is listening to this, I can tell you she’s as awesome in person as she is on camera. We had the pleasure of shooting a commercial in New York together. And for serious, reach out to her. She’s awesome. And you should get to know her too. So Rebecca, thank you again. It’s been great having you. And I look forward to connecting further. 

Rebecca Love [22:20]

Thanks, Mario.  Everyone, good luck. Keep up to your dreams. 

Mario Fachini [22:25]

All right, Expert Authority World, that’s it. Another great episode. We’ll see you on the next one. Have a great day and God bless. 

ExpertAuthorityChecklist [22:34]

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Expert Authority World [24:25]

Thanks for listening to the episode. I hope you got a lot of value out of it. Let’s continue the conversation over in the community, ExpertAuthorityWorld com. We can have discussions, talk about the episodes, and I’d love to get your thoughts on it. Once again ExpertAuthorityWorld.com.

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