“The biggest impact on a company’s culture is the behavior of its leaders.”

Working with many diverse startups and corporations over the last 25 years, Claire experienced that most companies fall apart once they start to scale. As a solution to this business time bomb, she created the ’Whirlpool Effect’ – a revolutionary way to align your leaders and teams around a unifying vision that attracts, retains and motivates the right talent to achieve your mission. Claire’s simple yet powerful process is helping many companies find and fix bottlenecks that are choking their business performance so they can rapidly scale without the growing pains. It’s time to grow into the leader your people can’t wait to follow.

What Expert Authority World™ is saying about the show:

  • Great show!
    February 9, 2024 by Gisele_Oliveira from United States

    I'm absolutely hooked on this podcast! Huge kudos to Mario for consistently delivering top-notch episodes. Keep up the fantastic work!

  • Amazing Guests, Real World Advice
    July 14, 2023 by Demi @ Comcastro.com from United States

    Just wanted to say thank you, Mario! Great practical ideas and such enthusiasm. I recommend this show for anyone looking to change their mindset through access to access to some great real world inspiration.

  • These podcasts have some great nuggets!!
    April 14, 2023 by Jen from Fort Worth from United States

    Mario has an A guest list that go out of their way to give you their best tips to be successful in your business endeavor. I’ve learned so much in a short amount of time. Highly recommend!

  • Inspiring Real World and Practical
    March 11, 2023 by SheriTraxler from United States

    Love the inspiration of “hey if they can do this so can I “ And that there is practical ideas from their expertise too Also love the variety of times

  • SUPER PRO production, and better content
    February 17, 2023 by JoshRamsey from South Africa

    Hits the nail on the head, and brings practical insight while doing it!

  • Enthusiasm and experience
    January 10, 2023 by Cfow110 from United States

    Mario is an enthusiastic experienced interviewer. He creates conversations with great content but also leaves room for some whimsy with his imperfect action round questions.

  • What an Enjoyable Show!
    December 21, 2022 by BretRidgway from United States

    Mario Frachini is the consummate pro when it comes to being a podcast host. The time just flew by and the conversation was great!

  • Great Show!
    July 22, 2022 by erseburse from United States

    Always providing great content- keep it up!

  • Insightful, inspiring and empowering!!
    May 6, 2022 by Anya Bartholomew from United States

    This is a gem!! You've got to pay attention to "little" things to appreciation the power of this incredible useful information!! The more you listen, the more you love it! Try and you'll see!!

  • Love love love
    May 6, 2022 by Tanyamariedube from Canada

    What a great show. I loved listening to your episode with Dave Lorenzo on the 60 Second Sale. As someone who loves sales (but loathed them when I started with cold calls and cold door knocking), I loved what he said about hearing the word “no”. In sales, we are trained to look for the no’s. It makes us really good at it if we can really get into it. What you two were talking about with regard to how our limitations are i’’our minds really resonated with me. I love that because it’s a game changer when you understand that sales is just about helping people solve a massive problem and getting paid for it and then taking imperfect action, get on your feet and have fun. Thanks so much! Love this show.

  • Amazing podcast!
    January 24, 2022 by maddie@podcastingyou from United States

    This podcast is incredibly informative and empowering! Each episode is an insightful deep dive into an entrepreneurial story that highlights tenacity, innovation, and advice to help you level up in your own journey.

    January 18, 2022 by Mitko I. from Bulgaria

    A ton of value, keep rocking!

  • Great show!
    January 7, 2022 by Gisele_Oliveira from United States

    I love this show. The host is really entertaining and the content is pure gold. This podcast became my top show. Keep up the great work, Mario!

  • Insightful and wide ranging
    January 7, 2022 by purpletom111 from United Kingdom

    This is an excellent podcast for anyone looking to optimise their business. Mario is a fabulous host with brilliant questions and a relaxed, friendly demeanour. I loved Episode 261 about Growth Marketing, really useful - high product quality is the best marketing strategy out there!

  • Brilliant insights from the best…
    December 27, 2021 by jxywvut from United States

    No matter what big business mountain you are trying to summit, the EA podcast has something amazing to inspire and teach you how to start or scale your venture. I love tuning in every day to learn actionable insights from a new expert or industry. So much value to sink your teeth into. Give it a listen!

  • Top Notch Quality Content for Authentic Leaders
    December 1, 2021 by dropinceo from United States

    A meticulous production, a highly professional host with authentic conversation creates an amazing experience for the listener. A must listen for insights and inspiration for the Entreprener or C-Suite Leader.

  • Love it!
    November 30, 2021 by Mariann!! from United States

    It’s definitely worth your time if you are trying to stay informed.

  • Actionable and Inspiring
    October 29, 2021 by Ben_Cook28 from United States

    I appreciate the authenticity, quality of the guests, and insights from this podcast

  • Essential content for your entrepreneurial journey
    October 17, 2021 by MCarmen Baldovi from United Kingdom

    Mario’s interviews are full of valuable tips from business experts that you shouldn’t miss in your entrepreneurial journey. Listening to this podcast is being a massive help for me and I hope it is for you.

  • Wealth of Information
    October 8, 2021 by KPM D. from United States

    Great interviews. Always great to have the opportunity to hear from experts in their fields and glean from their years of wisdom. Keep up the good work!

  • Packed with actionable content!
    October 8, 2021 by mwforrester from United States

    Mario has a top-notch podcast with outstanding guests! I’m able to come away with information that I can apply to my own business, to generate growth and increase my ability to provide positive impact. When you spend your time to listen to an episode of EA Effect you can be sure that you will get an amazing return on time investment.

  • Powerful!
    September 3, 2021 by MichaelUnbroken from United States

    This is the show I needed 13 years ago before I ruined my first business. I think being able to have tangible and practical insight from people who are one step ahead of you is everything congrats to Mario for an amazing show! - @MichaelUnbroken

  • First Rate Host and Brilliant Guests
    September 3, 2021 by Wade Galt from United States

    Mario is an extremely well prepared and professional host that gets the best out of his guests. He interviews fundamentally sound guests to share powerful business strategies and wisdom. Definitely worth your time to listen.

  • Great show.
    August 28, 2021 by mdaciuk from Canada

    Excellent interviews and guests. Liked the show on how to defend your reputation. “Customers, communities and critics.” Good way at looking at stakeholders. Thanks for the great content.

  • Great topics - and tips!
    August 27, 2021 by Kate | EOFire from United States

    Loving Mario’s podcast! Not only does he hit so many great topics, but his episodes are filled with tips and strategies you can actually use right now. For example, I just listened to his episode about Podmatch with Alex SanFilippo, and Mario doesn’t just read off a list of questions and move through the interview robotically - he actually has a conversation, and shares his own experiences with the power of guest podcasting and why others should be doing this to grow their own audience. Thank you, Mario! Keep up the heat!

  • So glad I found this podcast!
    August 13, 2021 by Nate804 from United States

    I’m so excited to continue jumping into episodes of this podcast. So much knowledge from so many successful business men & women. Adding this to my weekly workflow for sure!

  • So much information
    July 23, 2021 by abal31 from United States

    Such a great show. So much information and helps with many areas of our business.

  • 0285: Sales Driven Agency: Helping Founders Become Predictable, Sustainable and Scalable
    June 28, 2021 by Mary2577 from Philippines

    Thank you so much and keep on doing more great show.

  • Easily One of My Favorites
    May 7, 2021 by ScottDGray from United States

    I recently discovered Expert Authority Effect. It’s quickly worked it’s way onto my list of must listen podcasts. The episodes are less than an hour and packed with great information from top-level entrepreneurs.

  • Priceless Content!
    May 7, 2021 by megan@podcastingyou from United States

    Mario does such a good job covering a variety of topics. His guests offer awesome advice as well. I would recommend this show to anyone looking to learn more about entrepreneurship!

  • Very helpful
    May 7, 2021 by Luke and Susie from Australia

    As a business owner I love being challenged to see things a different way and be reminded of how to do thing better. This podcast has been so helpful to do that.

  • Great Show
    May 6, 2021 by emj-js from United States

    Mario does an excellent job being fun an entertaining while asking insightful questions to draw out the experise of his guests. Thoughtful, helpful conversations to make work and life better. Thanks!

  • Smart Ways to Gift
    April 26, 2021 by Michelle Kaplan from United States

    I learned some key things during Mario's interview with Chelsea Martin on gifting. What stands out is how impactful direct mail really is and how important a customized presentation of your products not only creates happy customers, but also a great referral source. Thank you!

  • Heart Centered Success
    April 18, 2021 by Macnjacs from United States

    Your interview with Brandon Fong was great. I appreciated the fact you started with the 3 steps, it was so valuable it really made me want to hear more. Thanks!

  • Love this show!
    March 12, 2021 by Gisele_Oliveira from United States

    This is so far my favorite podcast. It’s been my weekly dose of motivation and inspiration. Keep up the great work, Mario !

  • So much value!
    March 7, 2021 by Loose Seeds from United States

    The conversation with James, Sana and John Lee Dumas was awesome. Unique questions were asked by the hosts and JLD responded with gems that I stick right into my pocket. Thanks for this valuable info on how to up my podcasting game guys!

  • Always Enjoy Mario's Interviews!
    March 5, 2021 by HarloB from United States

    I really enjoy Mario and his shows. The Stress and Anger in the Workplace episode was great because it cut to the chase of all the issues around this topic. Great interview!

  • Great Podcast
    March 5, 2021 by 11Dreamer11 from United States

    Really interesting interviews that are really well done! Great listen and great for inspiration.

  • Innovative
    February 22, 2021 by Michelle Kaplan from United States

    I love Mario's energy! It captures my attention throughout his podcasts. Listenng to him and his guests, their ideas, actions, and accomplishments makes me brainstorm what's next for my business. Relevant and fresh!

  • Inspiriation 7 Days A Week!
    February 19, 2021 by ST Rappaport | LifePix from United States

    Mario doesn't miss a day. No matter what is going on, there's an episode relase. Mario is on a mission and nothing is going to stop him. He's a real model to be doing these interviews!

  • An Expert on Experts!
    February 12, 2021 by Powerful Eric from United States

    Love this show! Mario's show is a asset to podcasting. Thanks for helping others Mario!

  • Now I know
    January 22, 2021 by Margo Lovett from United States

    Mario, I see how active and generous you are in Podcast Paradise. Today, I listened to a few of your shows - episodes 1 & 59. Episode 1 brought me into the moment of prayer. You produced a show according to the Spirit. Now I know why you are so generous, able to operate from your seat of genius. Margo Lovett

  • Keeping the Books
    January 15, 2021 by E-World from United States

    Great interview with Judith keeping Net Profits as key thing to look at. Interesting point she made some owners make 30 millions but not enough Net to take a paycheck.

  • Excellent podcast
    January 12, 2021 by Atomickitten99 from United States

    I’m enjoying the guest interviews. They are packed full of great nuggets! Thank you.

  • Unique - Engaging - Bold
    January 2, 2021 by Paul D Johnson from United States

    As host of interveiw based The God Zone Show podcast I fournd Mario's show uniquely valuable in providing inpriation and engouragment for my work.

  • Fun, insightful, and quality production
    December 23, 2020 by koltrass from United States

    Mario brings in top-notch guests for engaging conversations on a variety of topics. Moreover, his attention to technical (e.g. audio, editing) quality is obvious and makes a difference. Listen to be entertained and enlightened!

  • Inspiring interviews to take the next step!
    December 12, 2020 by BillableWithBaby from United States

    Inspiring interviews with interesting entrepreneurs inform and motivate you to take things to the next level. Always good things to learn and implement. Thank you Mario!

  • Pure value, I love it
    December 4, 2020 by Jdoggg222 from United States

    Mario has a way of asking the questions I am wondering as the guest is speaking. He seems to intentionally ask the questions that most benefit you as a listener. Great podcast!

  • Loved the Craig Handley Episode
    November 13, 2020 by MHillfan from United States

    Mario’s energy is infectious and Craig Handley is a character and some. But really every episode brings out the uniqueness of each guest. This pod has become one of my must listens›

  • Inspiring. Informative.
    November 6, 2020 by SunDevil from United States

    Mario is incredibly inspiring and does something few other podcast hosts can manage to do… allow his guests to actuall talk at length and answer his questions. He offers great information and I really appreciate that he is invested in what his guests have to offer as well. Other podcasts come across as an ego stroke for the host, but this podcast is truly here to help guests share their stories as well to the benefit of the listener. Worth subscribing.

  • Game changer
    October 30, 2020 by Player's Handbook from United States

    This podcast is informative and inspiring. I love it!

  • If you are a wanna be entrepreneur look no further!
    October 23, 2020 by Elisa Di Napoli from United Kingdom

    Great podcast full of interesting insights. The host is engaging and thoughtful and I can say I have enjoyed listening to each episode!

  • Amazing Interviews not to miss!!!
    October 16, 2020 by Jbower1282 from United States

    Consistantly uniques interviews or amazing people really making it happen.

  • Mario is a great host with great questions!
    October 16, 2020 by alexdesigns from United States

    Take a few minutes out of your day to listen to Mario. He is a super smart guy and I love the questions he asks his guests.

  • A great podcast for dreamers and do-ers!
    October 16, 2020 by Chiquita2727 from United States

    Lots of great information and inspiration for anyone who wants to turn dreams into reality. Mario brings a lot of spot-on information to this podcast.

  • Great Show
    October 9, 2020 by Palminchen from London from United Kingdom

    Love the broad selection of topics for inner

  • Amazing inspirational stories
    October 9, 2020 by Nicholas Lee 18 from United Kingdom

    This podcast is so good. The stories from the people sharing their stories about their struggles in life and how they overcame these struggles is just inspirational and helped me push harder when things get tough. Keep up the good work with these amazing interviews Mario.

  • Fantastic
    October 9, 2020 by sttoggyigctdrvy from United States

    Mario goes above & beyond on his show. Lots of great information for his listeners!

  • Top Learning
    October 2, 2020 by BLNT PPTT from Hungary

    Love hearing these great interviews with a great host. Keep up the good work!

  • Mario inspires!
    September 18, 2020 by CHRISTOPH - HABITFREAK from United States

    These interviews are fantastic. Mario inspires with great questions that draw out great answers from his guests!

  • Expert authority!
    September 18, 2020 by Tara Williams Phone from United States

    Mario shares some amazing people on this podcast and they have some gold to share!

  • Great show!
    September 10, 2020 by Karen @ Interview Valet from United States

    Mario is an awesome podcast host! I love the FB Live interviews and the opportunity for listeners to engage in real time. The audio and video quality is spot on every time. Be sure to subscribe so you don't miss anything! You won't be sorry.

  • A Podcasters Inspiration!
    August 14, 2020 by JamieKullman from United States

    Mario has so much insight and delivers such incredible value through his show. I just started listening, but I've already learned so much from him and his wonderful interviews. Keep up the awesome work!!

  • Quality professionalism
    August 6, 2020 by VirtForce from United States

    I can’t say enough about how pristine and professional Mario is in his interviews. He truly wants his guests to have the best experience and recording possible. And not to mention he is fun and knows how to put people at ease in front of the camera.

  • How to conquer your limiting beliefs
    July 31, 2020 by Dave4syth from United States

    Listen to episode 103 an dlearn how to overcome your limiting beliefs. Great advice.

  • I can’t believe how much I learned in just one episode
    July 29, 2020 by AwesomeMontana from United States

    Mario is knowledgeable, curious and able to bring great guests that deliver value that every business needs to understand! Outstanding podcast!

  • Great content!
    July 15, 2020 by Cory Lee Leadership from United States

    Mario does a great job of providing relevant information and bringing on guests to share their expertise in a variety of fields. Highly recommend his podcast!

  • Fascinating interviews
    July 10, 2020 by Bill Ringle from United States

    Mario brings on accomplished guests and draws out their expertise and stories in a way that leaves me on the edge of my seat. Keep up the great work, Mario!

  • Love It!
    June 26, 2020 by Laura Moreno Cabanillas from India

    Loving this podcasts, an entrepreneur I really appreciate the energy and passion being shared to help us grow our business. Keep up the great work.

  • Boost my Amazon sales!
    June 19, 2020 by SurvivalDad from United States

    I tap Amazon as one of my sales channels and your interview with John Ghiorso was an eye-opener. Ignore at your own peril!

  • Love It!
    June 16, 2020 by LauraMore from United States

    I loved the Memorial Day episode, Mario! Thanks so much for creating this awesome podcast!

  • Flawless interview style
    May 29, 2020 by GninraeL14 from United States

    Mario makes everyone appear even more interesting to me. Great format and style!

  • Come here for value
    May 29, 2020 by Joshua User 202! from Canada

    Really appreciated this podcast for the raw, genuine interviews. Love it!

  • Crisp and interesting interviews
    May 22, 2020 by Joel Goobich from United States

    As someone who created one of the first podcasts dedicated to video marketing, I was very impressed by your recent episode about using video. Your interview style is crisp and interesting

  • If you are in business, this podcast needs to be on your playlist.
    May 22, 2020 by Macstephen1 from United States

    Mario has a great conversational style that helps his guests shine. This show is a must if you have an entrepreneurial spirit. It provides thought provoking content that will help any businessperson in their quest for success.

  • New Subscriber here and on your YouTube Channel
    May 15, 2020 by Angela Brown Oberer from United States

    Wow Mario you have a real knack for interviewing. You ask great questions and have a fun way of keeping the conversations lively and interesting. After listening to your episode with Owen Video I subscribed to your podcast and then I hunted you down on YouTube. High Five and great job!

  • Very Professional & Engaging Show!
    May 15, 2020 by Mitche Graf from United States

    Mario is extremely engaging and can hold your attention, and is a great interviewer! He has some great guests that really get into the details of running a successful business. Keep up the great work Mario!

  • Great Content
    May 10, 2020 by Pilar S. from United States

    Excellent! LOTS of advice from experts. The most recent episode talks about speaking–a must-listen for anyone who presents or is thinking about presenting.

  • Great content!
    May 1, 2020 by @Mentally_Strong from United States

    I really enjoy your podcast each time I listen. The content helps any entreprenur level up with they do. Keep it up and thanks for each episode.

  • Professional and Informative
    May 1, 2020 by Bruce at Mindfulness Mode from Canada

    Mario Fachini is an excellent interviewer and has terrific guests on the show. I highly recommend this podcast.

  • Great Podcast
    May 1, 2020 by Amber Fuhriman from United States

    I love the topic of this podcast. The episode with Tod Lindsay is super super helpful!!

  • Great find!
    May 1, 2020 by Reed Stiles from United States

    Great message and content. Stumbled upon this due to the cool logo, stayed for the content.

  • Great show and great host!
    May 1, 2020 by Laurapowers44 from United States

    Love what Mario offers! So glad he is doing his show and providing all this helpful info! Keep them coming!

  • Walks the walk
    May 1, 2020 by Me15463 from United States

    Mario encapsulates everything he talks about on the show. Be sure to tune in to this!

  • Honest and authentic
    April 17, 2020 by Deano3622 from United Kingdom

    Wow, just come across this podcast. Mario is such an awesome guy. He comes across so honest and genuine. Loved the content. I honestly don’t know where you find the time?! Keep it up Mario, love how honest and real you are!

  • Great and insightful!
    March 7, 2020 by Karty12345 from Australia

    I really enjoyed this podcast, so much relevant content. Thank you!

  • So much Value..!
    February 28, 2020 by Alex Dali Rizo from United States

    Great content, I really recommend this to any Entrepreneur looking to excel in their path, Mario brings topic experts to teach and inspire your day

  • Inspirational Intentional Information
    February 28, 2020 by 10Kforte from United States

    This podcast shares the stories from people that are doing whatever it takes to rise up and help others along the way. “What Are You Made Of” is one of the many messages shared on the podcast. There are so many takeaways that are applicable to anyone. I really enjoyed listening.

  • Wow!
    February 25, 2020 by Tyscoaching from Australia

    Just listened to the 'rescue site AED Program' episode! If you love epic stories and inspirational people, this is the podcast for you!

  • Motivation on Tap
    February 7, 2020 by AnthonyPGarcia from United States

    Mario brings on some of the most impactful entrepreneurs to hear from. He dives into the key performance factors of their business. He extracts information very well and keeps the show flowing very smoothly. Definitely a show to subscribe to!

  • Starting a Movement
    February 7, 2020 by JustMe2say from United States

    There are many areas of business and entrepreneurs have an opporunity to gain some insight with this podcast. Excellent interviews!

  • Great Podcast For Entrepreneurs!
    February 7, 2020 by The Big Game Hunter from United States

    Full of knowledgeable guests and useful information that will help you accomplish your goals in business and in life!

  • Mario Truly Care About His Guests
    February 7, 2020 by Podcast Junkies from United States

    Having met Mario and spent time with him at Podfest I can truly say that he is passionate about his show. He’s genuine and that clearly comes through in his own story and what he brings to every interview.

  • Put your thinking cap on!
    January 27, 2020 by Cliff Duvernois from United States

    This is probably one of the most information dense podcasts I’ve listened to in many moons. Each episode could easily be expanded out into 2 or 3 hours. Mario does a great job of asking the right questions to get his guests to reveal great tips, tricks and advice. Sure a lot of information can be applied to an entrepreneur but I found a lot of advice applicable to my personal life. This podcast is definitely worth my time to listen to and I’m looking forward to more episodes to come. Great job!

  • Relavant for anyone!
    January 17, 2020 by HarloB from United States

    I really enjoy Mario and his shows. The Stress and Anger in the Workplace episode was great because it cut to the chase of all the issues around this topic. Great interview!

  • Mario nails it!
    January 17, 2020 by Mickiezada from United States

    I've listened to Mario for a long time...his podcast is well produced, his guests are influencers and authentic authority, and chock full of insights and inspiration for entrepreneurs. Love it!

  • Mario is the real deal
    January 9, 2020 by jamesnewcomb.io from United States

    I’ve known Mario personally and professionally for over a year now. He is genuinely interested in helping people succeed, and consistently over delivers in his interactions and valuable advice with fellow entrepreneurs, podcasters, what have you. In this era of showmen who “give value” only if they think they’ll get something in return, Mario stands out as a man among men. Listen to his show and learn what true leadership and value in the marketplace mean.

  • Listening On My Entrepreneurial Journey
    January 3, 2020 by FromLisa2 from United States

    I was surprised when I stumbled over the servant leadership that shows up in these episodes. It's collaborative. It's focused on relationships with clients versus transactions. I especially enjoyed the episode on getting clients without "selling" because it's more about genuine relationship building.

  • A Gift
    December 25, 2019 by Lisa Vogt from United States

    Mario uses all his talents, gifts and abilities to produce this life affirming show. It's incredible that we are able to grow our abilities and develop our talents and gifts just through subscribing and listening. Thank you Mario!

  • This show is ON FIRE!
    December 14, 2019 by tibor.mindsethorizon from United States

    Love your show Mario! Your niche is close to mine but I focus more on mindset and manifestation in a business setting. I tuned into episode #103 with Karen Brown which is dope! Keep up the great work!

  • Entrepreneur Must Listen
    November 30, 2019 by HWoodwriter from United States

    If you’re an entrepreneur this is a must listen show. So many inside tips and thought processes behind moving your business forward. Mario does a great job with the guests by asking the right questions at the right time. He and his guests give the information you need to grow your business and leadership skills.

  • What a show!!
    October 26, 2019 by CWLuecke from United States

    Man, do I love interviews with world-changers! Mario does an excellent job gathering the cream of the crop for his show and giving insightful interviews. Check it out!

  • Loved it!
    October 25, 2019 by Seodrigo from United States

    This interview was very enjoyable. Mario brought on a wise guest by the name of Michael Lauria. I loved the interview and Michael's perspective on the topic. He had wonderful insights and around min 31, he hit something very profound. Excited to share what I learned today with others. Way to go!

  • Great listen
    October 25, 2019 by trinity3712 from United States

    Good listen. Great range of guests and topics. Something here is you keep listening will help you in many areas of life and leadership b

  • Great Knowledge!
    October 18, 2019 by Jon Vroman FRD from United States

    Great show Mario! So much valuable information in one episode!

  • Excellent show, very imformative!
    October 5, 2019 by Shaolin Soprano from United States

    Mario loving the podcast bro, great content, immense value. Enjoying these interviews!!!

  • Helpful Information!
    October 4, 2019 by The Medicare Nation from United States

    Love the valuable information on these episodes! Lots of tips & tricks for every Entrepreneur to use. Kudos Mario! Diane Daniels Host of Medicare Nation

  • Love Mario’s Attitude
    September 12, 2019 by marisaimon from United States

    Mario’s heart shines through his interviews, making these fun and positive, and the people he brings on offer such a wealth of knowledge.

  • Lots of Great Info!
    September 6, 2019 by DarlajPowell from United States

    Mario provides lots of great info and advice in this 7 day a week show.

  • Great Content!
    August 31, 2019 by LanceJohnson_ from United States

    Mario does a great job of share valuable information that every entrepreneur could use and apply to their journey. Great work! 🙂

  • Important information!
    August 31, 2019 by Allmenow from United States

    Very engaging information. Mario draws out experiences and knowledge from his guests. Loved the show!

  • Difference-Maker
    August 21, 2019 by Unlimited Beliefs from United States

    Mario is a master at bringing out, shining a light on, and internalizing the difference-making mindset. His knowledge and experience and mission enable him to synthesize information into diamonds for all of us! What you want is accessible by taking in this show!

  • Excellent Information
    August 21, 2019 by Stallion golf from United States

    Great advice and information with a wonderful blend of topics! Loved the episode with the british healthcare professional and the ideas shared on how to make the industry better.

  • Motivating and valuable information
    August 16, 2019 by Calvin Javier from United States

    Great insight on mindset from business leaders and entrepreneurs making things happen. Definitely worth your attention. Will be listening and learning more!

  • Good information
    August 2, 2019 by FIRE NATION! from United States

    Engaging interview with a british health pro, I was surprised to hear the similarties and the application she has for making healthcare better

  • Greatness
    August 2, 2019 by MiaSportFanatic from United States

    Have had the chance to listen to one show so far but man, we should be paying for this information. Lots of greatness. Thanks for the heart to serve.

  • Listen to the experts - and thrive!
    July 28, 2019 by The Marketing Book Podcast from United States

    There's a lot of advice out there these days but, sadly, a lot (and I mean a LOT) of is from people with little to no expertise. That's not the case with this gem of a show. Listen to what the experts say and profit from the experience!

  • Show is amazing!
    July 26, 2019 by BestMorningRoutineEver from United States

    I love learning about mindset and how to master my thoughts. This show provide the tools!

  • Great show!
    July 19, 2019 by Jefferson_79 from United States

    Great information for all businesses.

  • Good value!
    July 12, 2019 by Audrey purplele from United States

    Great information that applies to any business! I really felt he provided value for my time.

  • Interesting Topic
    July 6, 2019 by Real Estate Journeys Podcast from United States

    Interesting topic. Great interviews. Keep up the hard work!

  • Helpful Advice from Experts
    June 14, 2019 by ichuck2 from United States

    Mario talks to experts in a wide range of subject matters and asks good questions to pull out helpful advice.

  • What a great show!
    June 14, 2019 by Christopher List from United States

    Mario really brings out the best in his guests. The police dog trainer had such a great story. Can’t wait to hear more!

  • Great!!!
    June 11, 2019 by tommye w-c from United States

    Great podcast, awesome guests, incredible host!!!

  • Fun & informative
    June 11, 2019 by Saoirse Sky from United States

    Some people want something fun, others want something informative. This podcast gives you both!

  • Great show!
    June 10, 2019 by CJThomas6 from United States

    Very inspirational show! Appreciate the advice and thoughts shared by the host and his guests!

  • Great podcast
    June 10, 2019 by Rosie81200 from United States

    Great podcast! Love hearing about the guests’ journeys and what they learned from them.

  • Never Stop Learning!
    June 10, 2019 by Terri in Fairhope from United States

    Tune in to this great podcast and host! You're probably really good at what you do (top of your game...an Expert Authority), but there is always more to learn...streamline processes and gain more freedom in your life. It's not always about the bottom line. This one is worth a listen!

  • Amazing!
    June 10, 2019 by KatieHBrooks from United States

    If you're looking for inspiration, tune in to listen to Mario and his top notch guests. I find that I am always much more motivated after listening to an episode of Expert Authority Effect!

  • Wonderful show!
    June 10, 2019 by @IV-Heather Tieben from United States

    Mario is a great host & puts on a wonderful show. The quality of his interview guests and entire production is impeccable, I couldn't recommend Expert Authority Effect more!

  • You Will Not Be Disappointed!
    June 10, 2019 by Composer 1853 from United States

    Mario does such a great job of engaging his guests from several different disciplines.

  • The hardest working man in Podcasting
    June 7, 2019 by EOFire.com from United States

    Mario brings the HEAT with real energy and FIRE...don't miss the meteoric rise of this show! ~ John Lee Dumas

  • Great interviews and guests!
    May 31, 2019 by Mel Good Karma from United States

    Thanks for hosting such great interview guests. Look forward to hearing more and kudos on so many a week and also videos!

  • Fantastic
    May 31, 2019 by Jason A. Duprat from United States

    Awesome podcast, going to be adding this one to my list. Interesting topics with great interviews, good sound quality.

  • Enjoying!
    May 31, 2019 by Slordan from United Kingdom

    Enjoy listening to Mario and how he opens up the conversations to ensure it’s as relevant to us as listeners!

  • Nice variety and interesting topics
    May 31, 2019 by emjgreen from United States

    Love the variety of topics presented here on this show. Looking forward to listening to more of Mario's show.

  • Great Content! Great Interviews!
    May 24, 2019 by No BS Mompreneur from United States

    Wow! Really enjoy listening to all these fabulous expert authorities!! Lots of valuable take aways that I can implement into my life. I will continue to listen and share with others!! A+++

  • A great addition to build authority and create an impact
    May 24, 2019 by Cloris Kylie from United States

    A great addition to build authority and create an impact. Also, a different twist on the topic. Engaging. 5 stars!

  • Filled with motivation and ideas
    May 20, 2019 by Thomas O'Grady, PhD from United States

    Mario does a great job interviewing and pulling the stories behind people's stories or success. Good pleasant listen. If you are in a journey of your own, these episodes will give some things to bring into your on life.

  • spartancv
    May 17, 2019 by spartancv from United States

    Great job following your passion, your purpose and creating this podcast to help serve others! Keep up the excellent work.

  • This podcast is the bomb
    May 10, 2019 by Posturedoc from United States

    Mario always crushed it, and this podcast is another example of his amazing insights and knowledge!! Great work.

  • Wow - love the video show.
    May 4, 2019 by Thehighenergygirl from United States

    Thank you for the encouragement and tips on how to succeed on video and the repurposing idea.

  • Motivating and Inspiring!
    May 4, 2019 by KatyJoyWells from United States

    Mario brings such enthusiasm to his shows and his content is fantastic. I’m always learning new things to implement or new ways to grow, thanks Mario!

  • What a great show!
    April 29, 2019 by Gene_HPLN from United States

    Awesome podcast! Mario brings great topic, great guests, and it is very easy to listen to. I definitely recommend for anybody interested in business success!

  • It's great
    April 10, 2019 by Ian Ryan from United States

    Just had a chance to check out your most recent episode appreciate the great insight! Great delivery from the host & can’t wait to dig into future content.

  • Love it!
    April 6, 2019 by Brendan @ Entrepreneurs&Coffee from United States

    I love that this interview podcast doesn't feature the same old folks that everybody has on their show. Keep it up, Mario!

  • Amazing!!!!
    March 15, 2019 by Lindsey Russo from United States

    This show is so impactful! Hearing from the experts and how they take authority in their space is so amazing. Looking forward to more episodes!

  • Learned what I didin't even know I needed
    March 15, 2019 by Camilla-Jean from United States

    Great info. I love the Q episode because I get just quic interst snippets that may get me thinking about where my business might go.

  • Fabulous Interviews!
    March 1, 2019 by Life&RelationshipCoach from United States

    Mario does a fantastic job interviewing really interesting and successful business people who explain how they got to where they are - tips you won't want to miss when your trying to grow your business! Keep up the great work Mario! Coach Riana Milne

  • A+ Show
    March 1, 2019 by Gisele_Oliveira from United States

    I love this show. It's so entertaining and I learn a lot from the interviews. I highly recommend this show if you want to level up his game as an authority.

  • Inspiration, transformation, success stories!
    February 23, 2019 by Chabo101 from United States

    The title of this review should just be enough but it is just more than that. Its life lessons, its listening to personal struggles and how they over came those struggles. Love to hear from people that change the world through their struggle and the lessons that i learn from them are just more than amazing. I love this.

  • Great interviews!
    February 22, 2019 by AlyciaDarby.com PodcastManager from United States

    These interviews are well done and his guests are prepared to give really specific insights and stratagies... great podcast, Mario!!

  • Inspiring story of courage
    February 16, 2019 by StrongHeart<3 from United States

    I love that she found gratitude in her circumstances. lorie is an inspiration

  • Powerful!
    February 15, 2019 by The Food Heals Podcast from United States

    Mario's interviews cover a variety of topics and provide great value in all areas of your life! Episode 15 discusses how change is temporary and transformation is permanent which was really powerful for me. I love this message! Thank you!

  • Great content!
    February 15, 2019 by Blakeob85 from United States

    Great answers to common questions many entrepreneurs have! Thanks Mario for sharing your and your guests' insight!

  • Real Actionable Tactics!
    February 9, 2019 by MattBMaverick from United States

    What I like about Mario's podcast is that he pulls out actionable tactics from his guests that we, the listeners, can actually use. Great show!

  • Great Listen!
    February 8, 2019 by Real Estate Investor from United States

    Mario and his guests provide useful techniques to succeed in any business venture. The interview style promotes learning through real life examples of his guests. Great listen!

  • Great interviews!
    February 8, 2019 by Matt B 1818 from United States

    Love hearing these interviews and learning from people who are top in their industry. Mario is a great host and is not afraid to share his emotion!

  • Love it
    February 1, 2019 by Duffash from United States

    I love hearing interviews of successful business women and taking away what I can learn from their journey. Mario is a great host! I have enjoyed what I have learned so far. Congrats on the launch of your new podcast!

  • Strong, professional, enthusiastic!
    February 1, 2019 by pm legs from Canada

    If you're looking for an interviewer who's going to take you to investigative places to help you be your best you, through your professional life, you'll love listening to Mario!

Watch The Episode

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Resources Mentioned

Books Mentioned

Dare to Lead | Brene Brown

People Mentioned

3+ Expert Authority Insights™ To Apply Now

  • Any leader, regardless of your past, regardless of your skill set, can become that type of influential and inspirational leader. 
  • Anybody can become charismatic, and not be confused with a snake charmer, by becoming authentic to who they really are.
  • Look at your extended team, and you say, who can I put around me to complement what we know we have to do, but that I don’t want to have to do myself, because it’s just not something that gives me positive energy.
  • Confidence to me is one of those absolutely fundamental attributes of an effective leader.
  • You have to embrace leadership, not as a role that you play, but as a commitment that you make.


• FREE Business Book Publishing Course Learn How to Publish Your Lead and Profit-Generating Business Book in < 8 Weeks visit: www.FREEBusinessBookPublishingCourse.com

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Wheel of Whatever™

[41:31] Which company do you believe should be turned around the most?

What You’ll Learn In This Episode

Click the time stamp to jump directly to that point in the episode.

[0:06] Intro

[0:40] Sponsor – Free Business Book Publishing Course

[1:08] Whirlpool Effect

  • If you want to be a leader that people actually want to follow, rather than follow out of some sort of Stockholm Syndrome or some other kind of intimidation factor. 
  • The way to get the right people onto your team to stay on your team enthusiastically contributes to your mission.
  • It meant whatever else we were doing, we would just start to follow each other in a circle. And after a couple of laps, you would pick up your feet, and you could be carried along with the flow that you’ve created. 

[4:05] Effective Leadership

  • People immediately attach meaning to that they can see what success looks like. And they contribute their whole hands, heads and hearts, to making that a reality.

[5:30] Fundamentals on creating Whirlpool Effect

  • It really is about getting crystal clear on why you were put in that leadership role in the first place. 
  • Becoming super self aware of your natural talents, how you tend to lead, what drives you? What are some of your internal value systems and motivators? Because they’re different for everybody? And how do you tend to show up and use those in the workplace?

[7:36] Qualities to get to the point where you are naturally charismatic

  • Self awareness – being aware of what are you naturally talented at
  • Authenticity – becoming authentic to who they really are.

[27:42] The biggest impact on a culture is the behavior of its leaders.

[34:41] The bigger the company, the easier it is for them to absorb some of that toxicity.

[36:21] Part of being a leader who even has the capacity to create the Whirlpool effect, you have to create the right environment, 

[41:31] The Wheel of Whatever

  • Which company do you believe should be turned around the most?

[46:10] Let’s Thank our Sponsor, Free Business Book Publishing Course

[47:58] The Imperfect Action Round

  • Fastest path is clarity.So you got to get crystal clear on why you’re in business in the first place while you’re in your leadership role and act accordingly.
  • I think the biggest problem that most leaders and most businesses make is taking their mission for granted. It’s the fastest thing to to fix, because you just need to reconnect with why you’re in business in the first place. And what that horizon is that you’re striving for, nail that down, and you’d be amazed at how much easier your decisions get.
  • Don’t treat them like a customer, treat them like a relationship that you want to continue to nurture.

[49:26] Claire’s Book Recommendation

[50:19] Sponsor, Free Business Book Publishing Course

[50:20] www.EAinterviews.com

Episode Transcript

Read Full Transcript

Claire Chandler [0:00]
This is Claire Chandler with talent boost and clairechandler.net. And you are listening to EA Interviews.

Intro [0:06]
EA interviews, Episode 247, inspiration, transformation, success stories and the imperfect action round seven days a week. Join Mario Fachini for today’s expert authority effect interview.

Mario Fachini [0:20]
Have you ever wanted to scale your business? Do you want to have a great core team? Do you want to have the best people in the business but you’re not sure where to find them? Or better yet how to keep them. I’m excited to be talking about the Whirlpool effect. And that’s why I have Claire Chandler On today’s episode. We’re going to be talking about all of this and more right after we thank our sponsor.

Sponsor – Free Business Book Publishing Course [0:40]
Every business needs a book, including yours, visit freebusinessbookpublishingcourse.com today to learn the seven steps to publish and promote your nonfiction lead and profit generating business book in eight weeks. Once again, that’s freebusinessbookpublishingcourse.com.

Mario Fachini [0:55]
Claire Chandler, everybody how are you feeling Claire?

Claire Chandler [0:58]
I am doing fantastic. How are you today?

Mario Fachini [1:00]
I’m having a great day.

Claire Chandler [1:02]

Mario Fachini [1:03]
I want to talk to you about the Whirlpool effect. Why is it important for business owners?

Claire Chandler [1:08]
Yeah, let’s do that, the Whirlpool effect is absolutely critical. If you want to be a leader that people actually want to follow, rather than follow out of some sort of Stockholm Syndrome or some other kind of intimidation factor. So yeah, the Whirlpool effect, it’s not an illusion, and it’s not a fad. It is absolutely the way to get the right people onto your team to stay on your team and enthusiastically contribute to your mission.

Mario Fachini [1:38]
And what I’m hearing is you’re talking about positional leadership, where the only real reason someone’s following you is because you’re their boss, you’re their superior, you’re just, that’s just the way it happened to fall. It’s not because they necessarily like you, trust you or respect you or anything. It’s just respecting authority.

Claire Chandler [1:56]
Yeah, and it’s the big dividing line, right? A lot of leaders carry that title, but don’t really wear that mantle. And there are people who look at them as a means to a paycheck, rather than a deep connection to a mission that they deeply believe in. So yeah, there is a huge dividing line between real leaders and pretend leaders.

Mario Fachini [2:18]
I like that. And I’m glad we’re gonna be talking about the proper way to do it. Because I don’t think anyone wants an organization. I know I sure as heck don’t where it’s just like you’re here, because that’s all it is a paycheck. And I flat out tell people that from the beginning, I’m like, this is not just another job. This isn’t a transaction. It’s not a one off project. You know what I mean? We’re doing this long term, if you don’t see that or share that. It may not be a good fit. What’s your take on it and dive? That was not intended, but dive right into the Whirlpool?

Claire Chandler [2:52]
Shall we?

Mario Fachini [2:53]
Yeah, please.

Claire Chandler [2:54]
So the concept of the Whirlpool effect actually started out as a childhood memory. So I’m based in New Jersey, born and raised in New Jersey, you’re probably going to ask me about my lack of accent, we can go there if there’s time. But, our summers were hot and humid and sultry and all of that. And it always seemed to be that the most popular kid on the block was the one with the swimming pool in the backyard. So spoiler alert, that wasn’t me, we didn’t have a pool. But a couple of my friends did. So every summer, all the neighborhood kids would gather. And that’s where we would spend a hot summer afternoon. And we bring out all the games right the Marco Polo, and all those other pool games. But invariably, somebody in the pool at some point in the day would shout out, Whirlpool. And immediately, we all knew what that meant. It meant whatever else we were doing, we would just start to follow each other in a circle. And after a couple of laps, you would pick up your feet, and you could be carried along with the flow that you’ve created. And when you think about it, that’s what real genuine, effective leadership looks like. Right? I have a simple message, my people immediately attach meaning to that they can see what success looks like. And they contribute their whole hands, heads and hearts, to making that a reality. So that’s really what the Whirlpool effect, both in the backyard swimming pool, and in reality, and leadership needs to look like.

Mario Fachini [4:31]
I like both of those situations. But I’m gonna do my darndest to stay on the leadership and the entrepreneurship side of this. But you got my wheels spinning. Admittedly, I grew up on the water, love the water, and I’ll just leave it at that for now.

Claire Chandler [4:46]
There you go.

Mario Fachini [4:46]
So my question for you is, you got a great company, you got people, maybe they’re a team, maybe they’re not. What if you don’t have the Whirlpool effect? How do you create it?

Claire Chandler [4:57]
It’s a great question and If anybody, any company, any team, any leader, at any point in their career can create the Whirlpool effect. And the biggest myth, I think that’s out there is that some leaders look at others and say, well, they are naturally charismatic, they naturally, when they speak, others listen, they fall in line, and they just follow them. And the reality is, any leader, regardless of your past, regardless of your skill set, can become that type of influential and inspirational leader. And the first place you have to start is with clarity, you have to become crystal clear on two things. One, why are you in business to begin with? Right? If you were the top dog in a company, then it’s more than just why are you specifically in that leadership position? But what does that business accomplish? What is truly your mission? If you’re a leader a little bit farther down the hierarchy, it really is about getting crystal clear on why you were put in that leadership role in the first place. And a lot of people stopped questioning that they just sort of rose up the ladder. And they said, well this was the next logical step. I’m now a leader of others, a leader of a bigger division. And they don’t stop and ask themselves and kind of check themselves on why am I in this particular leadership role at this particular time. So that’s clarity, number one. And clarity number two, is becoming super self aware of your natural talents, how you tend to lead, what drives you? What are some of your internal value systems and motivators? Because they’re different for everybody? And how do you tend to show up and use those in the workplace? If you look at the most charismatic, quote unquote, influential leaders, they are super self aware, we’re not talking about the snake charmers of the world who just seem to be charismatic. We’re talking about the real charismatic leaders who can generate a following of people who know, like and trust them. So those two points of clarity, what is my clarity of mission? And how can I become more self aware as a person in the way that I show up every day is absolutely fundamental to creating the Whirlpool effect?

Mario Fachini [7:20]
I want to dive deeper on that second point. What are the qualities to get to the point where you are naturally charismatic, and you’re not the snake charmer? And, how do you do that?

Claire Chandler [7:36]
Great. You know what? It’s a great question. So self awareness is step one, right? Because if you talk to performance management experts, and they say, if we don’t measure it, we can’t move it. It’s the same when you’re talking about trying to get to a higher level of self awareness, as an individual, as a leader, as a manager, as you know, whatever the role is in your company. But we’re focused on leaders, right? So the first step is to become really, really self aware of what you are naturally talented at? And again, that is different for everybody. And it starts with, how do you process the world around you? Right? How much of a big picture thinker Are you versus a, I see a problem, and I immediately see 20 different options of potential solutions, or kind of that third type of Yeah, I see the big picture sort of, yeah, I can see where we’ve got some practical approaches to getting our work done. But really, my first focus is how does this impact my people? So self awareness is the first key. But once we have that, it’s what we do with that, right? So anybody can become charismatic, and not be confused with a snake charmer, by becoming authentic to who they really are. And it’s not a one size fits all, right? If you look at the great leaders that you tend to admire, there are certain qualities that they possess, but they don’t all walk and talk and think and speak in the exact same way. What they do do, however, is embrace their unique style, their unique value system, their unique strengths, and they fully lean into those traits and those characteristics. They don’t try to be somebody else. Leaders make a big mistake of saying, Oh, well, leadership is a role that I play. No, it’s not. If you think it’s a role you play, it’s a costume you put on in the morning and you take it off again at night when no one’s watching, you’re doing it wrong. Right? So authenticity is that second piece that is fundamental, once you get to that place where you are really aware of the strengths and your blind spots and what you bring to the table and what you don’t, and then really leaning into your unique style and just letting your freak flag fly. There’s nothing wrong with that, especially as a leader.

Mario Fachini [9:56]
So it’s really about being the right person and not just trying to act a certain way or do whatever is expected of you. And you could even argue the point. It’s not just what you’re talented at, but what you’re great at. Because you might be talented at a dozen different things, but maybe 10 of them you shouldn’t even be doing.

Claire Chandler [10:18]
Oh, that’s such a cool observation. And you’re and you’re absolutely right. You know, if you if you sit there, and I do this exercise with some leaders that I work with, and I say, if you inventory, all the things that you do all the things you could do, and then start to categorize them into what are the things you’re, you’re really, really good at. And then from there, you know, that subset gets smaller and smaller. And now when you look at all the things that you’re great at, what are the things that not only are you great at which you love doing, right? You kind of lose track of time when you’re in that mode or that zone or doing that thing or with those people or in that category? So yeah, absolutely, I’d say that’s a great observation.

Mario Fachini [11:02]
If someone’s in that position, what could they do to narrow it down? Should it be super obvious? Or should it be like, well, I kind of like these five. But I’m not sure which three it should be? Or is it blatantly clear, you may have just never thought about it in the business realm before?

Claire Chandler [11:22]
Yeah, you know, for summit, it’s very obvious, for some, they can kind of short circuit, that whole exercise and say, I can tell you the top three things that, in an ideal world, as a leader, if I could only get to do these things, during the day, I’d be, happy as a clam. That’s a great position to be in, we don’t all have that immediate clarity, right? There are others who have to go through that full exercise and keep narrowing it down. And I like keeping a food diary. Right? Every time you go to the doctor with some nebulous system that has to do with anything internal they go, Well, have you kept a food diary? It’s like, yeah, you know what, you’re not the first one to say that, I really should do that. But, I just can’t get started. It’s similar to that, right? You want to inventory the things that you do, the things that you like, the things that you’re good at, retrospectively the things that you enjoyed in the past, the things that other people remarked on. But if you’re stuck, if you’re saying, I still have this huge list of things I could love, I could be really good at I’m not really sure. Make a list of 10 people who know you really well, people, you’ve worked with people, you’ve worked for people who’ve worked for you people in your personal life, people in your community, and go to them and say, What are the things that you know me for as a genius, or as something that I really love to do. And when do you get that kind of market research back? That’s going to help you narrow down that field considerably, as well. So, some of us excel at spending the time in our own heads, and saying, Yeah, I’m gonna come up the list, and I’m gonna keep narrowing it down, because I’m super self aware. And I can do all this reflection. We all talk to ourselves, right? Admit it. Others of us do need that sounding board, we do need that additional filter of other people kind of, getting back into our circle and saying, What am I not seeing here? Are there other things that should go on this list? Are there things that I’m trying to force into this list that, you know me, sometimes even better than I know, myself, a spouse is really good for this exercise, too, by the way, as we know, what are some of the things that I just hit out of the park all the time, and when you see me doing them, my face lights up? Those are the types of things you want to figure out and find.

Mario Fachini [13:41]
Now, you had said, what someone’s talented at, I had observed what they’re great at. But here’s like, a real deep dive of the deep dive. What if they’re great at it? But they don’t like it?

Claire Chandler [14:00]
Yeah, um,

Mario Fachini [14:01]
I think we all have stuff we’re great at. And it’s like, yeah, I might be great at it. But I have no care. I don’t want to do this every day.

Claire Chandler [14:09]
Yeah, so here’s where that filter becomes really powerful, right? Because if you’re great at 10 things, but eight of them you don’t particularly enjoy? Get rid of them now. So let’s kind of narrow this down to the professional sphere, right? I’m a leader, I’ve made my list. I’m down to 10 that I’m really really good at. I interviewed people in my inner circle, who knew, liked and trusted me, and these are the top 10 that I’m really, really good at. You want to still narrow that down. If you’re a leader, and you say okay, of the eight that I really don’t like to do. How many of them are critical to achieving my mission? You may be able to get rid of two right off the bat. Now you’re down to six, just hypothetically right? Now you’re down to six. Maybe there are other people on your team who also created those things, and happen to love doing them. So, that self awareness kind of extends to your team and really getting to know the people around you. And it distinguishes between getting the best talent, getting superstars and getting the right talent, right? Because that hypothetical pile of six things that you have agreed you’re great at, but you don’t really like. But they sit on the list because they’re mission critical. Now, you look at your extended team, and you say, Who can I put around me to complement what we know we have to do? But I don’t want to have to do it myself, because it’s just not something that gives me positive energy. So it’s all these filters that we want to apply as we go forward.

Mario Fachini [15:45]
There’s some great expert authority insight, and I appreciate you for sharing that. Because one of the things I love about asking the questions and learning this and getting the info for the expert authority world is you get the right answers. But it reminds me of this book, when you give a mouse a cookie, it’s like, oh, I need to do this. But what about that, but what about that, but what about that, and it’s like, it just keeps going down. But that’s what you need to do is niche it down to a point and get that hyper clear. There have been times I’ve done stuff for my business, and it’s like, oh, man, I nailed it in like a week later. I’m like, oh, but did I. And the more you get down there, it really gives you that clarity. And I will add confidence to be able to present in a way and show up in a way where it’s like, I don’t know what you’re doing. But I can tell there’s something there. And then you can be like, frankly, I don’t know what I’m doing. But yes, there is something there. You know, thank you for sharing that.

Claire Chandler [16:45]
Yeah, and let me let me just jump on something you just said because confidence is key. One of the things that I work on with leaders when I work with them one on one and even in groups, is to get them to a level of replicable confidence. I had to slow down when I said that because I always tripped over the word replicable. I tried to say it fast, but I couldn’t do it. But it’s really key, it is absolutely fundamental. If you are going to be a leader who can create the Whirlpool effect, you have to be confident. And again, we’re talking dividing lines here, there’s a huge difference between being confident, and being arrogant, between being confident in faking it until you make it, being confident and being cocky, right? Confidence means you can walk with this struggle, because you’ve got purpose, you know, where you’re going, you know, you’ve got the right team around you, you’re heading in the right direction, and you truly believe in your destination and that horizon that you’re striving for. So confidence to me is one of those absolutely fundamental attributes of an effective leader. And again, everybody can acquire it. For some, it just takes a little bit more time, a little bit more effort and energy than others.

Mario Fachini [18:07]
And we got to go one more layer now, that you mentioned three or four keywords that a lot of people interchange, I like confidence and one of my favorite things to share with people and I just came up with this. But to surmise that it’s basically one thing to want it is another thing to know you have it and you don’t even need to talk about it.

Claire Chandler [18:29]

Mario Fachini [18:30]
There’s a lot of people, whatever. And, sometimes it’s just fun to be like, you know what, I don’t even need to justify this. You know what I mean? It’s like you just know.

Claire Chandler [18:43]

Mario Fachini [18:44]
But you also said the cocky and arrogant side and fake it till you make it. So are you saying if someone’s starting offer that no one is as far along as they want to be? Because I know people at every level, and even some of the highest performers, when I get them on the show or talk to them, personally, we’re having dinner, whatever. They unveil all this stuff. It’s like, holy crap, how the heck did you get to where you’re at? Truthfully, it’s always interesting to me. It’s like, isn’t everyone faking it till it because I don’t think Aaron anyone ever truly makes it? Because the second you do, it’s like everything starts unraveling. But I do get what you’re saying where it’s like, Don’t try to be too over. Tell me your thoughts on this. I think you know where I’m going with this. But those are three keywords that are vastly different, but so closely related,

Claire Chandler [19:31]
They’re hugely different. One of the things you just mentioned is people who were first starting out, you’re kind of implying and I and i think rightly so that people who are first starting out, really need to be careful not to delude themselves that they have confidence, right? And there’s a difference between confidence that you’ve quote, unquote, made it and I agree with you, that’s sort of an elusive target to strive for. Because once you make it you should be restless enough to say, okay, that wasn’t the top of the mountain, that was just the top of this next peak. What’s next? Beyond that?

Mario Fachini [20:07]
You should still get a little nervous before you go live on the episode.

Claire Chandler [20:11]
You should. What a great observation there. Yeah, absolutely. And that’s the thing. That self awareness. You joke about that, but that’s 100%. Right? Whether you’re starting out, you’re in your first leadership role, or in your final home stretch, farewell tour, before you’re going to retire. Confidence starts with that self awareness. If you’re first starting out in business, where you have your first leadership role, again, you have to embrace leadership, not as a role that you play, but as a commitment that you make, right. So this, this crowd of fake it till they make it are the same people who look at leadership, as the trappings that come with that, I know people in the past who were so quick to label themselves leaders, and really what they were aspiring to was the corner office, the leather chair and the power that they could wield. That’s not real leadership. And that’s not confidence. That’s authority. And that’s the influence. But it’s misused, right? In its manipulation. getting very, very self aware of again, what you’re great at, what you love to do, and where you want to go with those things. If that could be kind of put into a Venn diagram, what’s that sweet spot? Right? What am I great at? What do I really love to do? And what’s going to help me move forward as a person, as a leader, as a business, as a team? Those are the things that you should absolutely focus on.

Mario Fachini [21:45]
And that’s a great distinction. I was smiling, because while I don’t agree with the authoritative and manipulative and all that I have nothing against nice leather executive chairs.

Claire Chandler [22:02]
Neither do I like comfort, right? But there’s a difference between

Mario Fachini [22:05]

Claire Chandler [22:06]
The stature or it helps support your posture.

Mario Fachini [22:09]
I’m here now everyone listening, it’s meeting time?

Claire Chandler [22:12]

Mario Fachini [22:13]
Oh gosh.

Claire Chandler [22:13]

Mario Fachini [22:15]
Won’t you just go back in your car, we’re doing fine without you.

Claire Chandler [22:20]

Mario Fachini [22:21]
I’m gonna behave now because I have all kinds of stories from one, I wasn’t owning the company, and I was working for it so.

Claire Chandler [22:30]
Those experiences, we don’t have to share them. Now, we could set up a separate episode just done now, bad bosses, or Horrible Bosses or the sequel to that movie. But working under and working alongside and working within the view of really bad bosses, toxic bosses, ineffective bosses, is as helpful as working for and working within the sphere of really amazing leaders, right? Because, again, I mentioned earlier, you want to be self aware of your strengths, but you also want to be aware of your blind spots. And those bosses that we would never want to emulate, teach us exactly that they give us much more tangible targets to avoid, as we develop as we grow as we aspire to higher levels of accountability, as leaders, so I don’t think any of us would want to go back and work for those horrible bosses. But I’ve certainly had them and I’ve certainly encountered them. And I’m grateful for the experience in hindsight, glad they’re behind me. But you know, grateful for the experience, because it really does help to put in stark relief, the difference between the leaders that I want to emulate, learn from and work with, and leaders that I don’t.

Mario Fachini [23:51]
Again, another great distinction, and I appreciate you for sharing all of this because you made me think of one of them. It’s just like, I want to raise people up the whole reason I’m doing this and you know, God gave me the vision for the show is to exponentially elevate the identity of humanity. And I think I’ll just share it. It’s not hard, it’s not. But I always look to make people feel better no matter what it is, whether it’s business or not. In the one that just keeps ringing, I got dozens we could do a whole two day training. One of them was when I was working at a giant retail store. And I was vacuuming and I bumped into the metal floor wherever the stuff where the DVDs that they sell are at the bottom. And just like when you’re vacuuming anything, you’re gonna hit what’s around it. That’s where your floorboards are in the house. And he was like you better cut that out. Those racks are worth more than you are.

Claire Chandler [25:00]
Now I’m curious, how much longer after that comment, did you continue working for him?

Mario Fachini [25:08]
Interesting you say that, I never really put two and two together because there were other times when I was helping a customer with DVDs. And I was really trying to help her but couldn’t find it in the stockroom and screwed everything up. Even though the system in the computer showed that they weren’t on the shelf, they were in the wrong spot. And I was helping her for maybe six minutes versus 4.5. And again, a different day. I’m kneeled down looking, trying to help her. And he walks up and says, You’re taking too much time with other people who need her help. She’s done.

Claire Chandler [25:41]

Mario Fachini [25:42]
And I’m like, and I was like, I am so sorry, Miss. She’s like, you’re great. I don’t know why he’s here. And it’s just interesting to me. Because the whole, every morning we’d have a, alright, let’s talk about customer loyalty and how to increase customer loyalty. Everyone does your little nuggets or buttons or pins or whatever. And I’m just like, You’re lucky what’s going on in my head will stay in a script or comedy routine and not in real life, because you’d be getting smacked over the head with this vacuum, at least you don’t treat people like that.

Claire Chandler [26:16]
And what’s amazing about that is that not only was the culture toxic, but it was in direct conflict with what they advertised, right? The fastest way to lose the right people is to have a brand promise, Yeah, come on board with us. We think of customers first, and we treat our employees great. And it’s an open door policy. And we want, an entrepreneurial mindset, every job description I’ve ever seen in corporate puts that bullet on there that we want an entrepreneurial mindset, we want people to think out of the box, and what is the first thing you do, when you go into that corporate environment, just as an example, and you think creatively, and you think off the page of your job description, you get slapped right back into the little box that they want you to play in. And so if your culture is very buttoned up, and it’s really not about customers, first, it’s about, bottom line profits or whatever. And I realized that doesn’t make a sexy mission statement. But I’m seeing that to be extreme, right? When there is a disconnect between the culture that you promised and the culture that you deliver, not only will you drive good people out the door, you will keep the ones that you want to get rid of. And it’s part of the reason that cultures get toxic to begin with. I always say that the biggest impact on a culture is the behavior of its leaders. And just that one story you shared, actually two examples of presumably the same guy, perpetuating this negative impact on your culture. You know, every time you I’m sure they posted these corporate values on the wall, that the customer comes first, and employees are our greatest asset and all of this other stuff. That’s not what you remember about that experience. You remember that this guy, I censored myself, you’re welcome, was leading, quote, unquote, the company. That is a perfect example of somebody who does not accept leadership as a commitment to do better, and to elevate the lives of the people around him. That is a perfect example of a leader who just plays the role. And not well.

Mario Fachini [28:33]
Yeah, and there were other people who were more deserving of it. And I’m not gonna say the company name, but if you see the blue, the yellow and the pink that are in this shot, and remove the pink, there were a lot of good people. But it was just like, there were a few in, he wasn’t the only one. It was just like, it was hilarious. But to your point of how long did you stay after that? I probably did not realize that at the time, and I’ve never thought about it. But now that you mentioned it because Black Friday is the biggest day of the year and this. Christmas time is the busiest season for an electronics retailer. Not much, maybe. I was actually hoping I wouldn’t make it past the seasonal help. Somehow I did. I always cared and I’m sure they saw that. But it was probably three, four months later, I just walked in one day. It was actually one of my greatest memories because I was getting ready to go on the wave runner and I was like this is cutting into my fun time. I don’t need to be here. I had my first business at this time. I literally only worked there because I like DVDs and movies. And I walked in one day and I was like, in my mind at the time it was I don’t want to be here anymore. It’s taking up too much of my life. And there’s better stuff I could be doing but it’s interesting you say that because I’m sure subconsciously my spirit and heart like day after day was just Getting rattled and rattled and rattled in. I probably wasn’t as self aware at the time, but I remember being there in the meeting in the morning, and there’s 20 people around. And as I went to my inventory manager, the manager of what department that’s what it’s called, it’s been a few years. And I was like, just looking around, she’s like you okay, I go. I’m gonna quit today. What do I need to do? Do I tell you to whom? Glenn maybe at the time, I was there paperwork, what do I do? And she didn’t even know what to do? Because it turned into this big thing. And then the meeting was starting, and by then everyone’s over. And they stopped the meeting to be like, okay, clearly everyone knows now this that, and I was just like, dude, the whole time. I’m like, Well, if I get out of here by 930, I can get home by 1030. And I can be in the lake by 11. I was like, just so I’m done.

Claire Chandler [30:55]

Mario Fachini [30:56]
And but there’s a lot of good there. I will say that there are a lot of nice people. But there was some real interesting characters who I don’t know how they had a higher level position. And they just acted like they owned the entire chain, not just the store or not just the area. It was just like, who was you? You had a double shot of Wheaties this morning. Hey. Wow,

Claire Chandler [31:24]
Your story, though, it’s so interesting. And that night that you were running the vacuum and got completely dressed down? Over abusing the DVD rack, the poor DVD rack? It’s one of those symptoms, right? And you even said, I probably stayed another three or four months, I’ll give you one better. When I finally left corporate. It was after a bunch of those symptoms started to pile up. So if I had asked myself that same question, there was a day I was walking down the hall. True Stories actually happened when my boss pulled me aside and he said, you really should think about toning down your walk. True story. I said, what do you mean, he goes, it’s really bouncy, and you just exude this happiness. And it freaked out some of the folks I worked in human resources at the time, some of whom had total Stockholm Syndrome. And he said, I had, I really should tone down my walk because it’s too happy. That’s freaking some people out, they think like I know, something they don’t, and I’m thinking, I guess I do, I must have some internal reserve of happiness. And maybe they don’t have access to it. And

Mario Fachini [32:43]
Too happy?

Claire Chandler [32:44]
Yeah, so if I told you that story, and you had asked me, how long after that did I leave, it was probably another year. And the longer you stay in an environment that doesn’t serve you, the longer you, and I’m not going to say it was toxic, I’m not going to equate it to a bad marriage. But the analogy is similar in that, you know, the longer you stay, the longer you convince yourself, well, I’ve invested all this time, and I’m on this certain track. And, I’ve put in all these years, and I’ve got, you know, people around me that I really care about, and if I left, what would I have? Right? So it took me a while and I look back at that particular situation. That particular evening that I was walking down the hall and told to tone down my walk?

Mario Fachini [33:42]
yeah, well, there’s a character flaw half with us.

Claire Chandler [33:45]
And that’s really what, in hindsight, stood out. That was one of the examples of why I never really fit in corporate. I made a very successful career in corporate, I did very well performance wise, and compensation and all of those things, but I always knew deep down, I didn’t really fit the corporate model, right? And so those were some of the symptoms and like your story with, you know, being completely ridiculed for bumping into a DVD rack.

Mario Fachini [34:20]
Oh, and much more, important issues.

Claire Chandler [34:23]
Well, those are things that start to pile up. And now that you look back at them, those are the things that you remember very clearly and you say, yeah, that guy was a jerk or that culture was hypocritical or, it’s amazing that that company continues to stand. The bigger the company, the easier it is for them to absorb some of that toxicity. But the small companies really need to watch out for that. That’s why I said earlier, even the bad leaders, the bad cultures, the bad businesses, provide a learning opportunity because as we grow or we go out on our own, you went out on your own, and I suspect you never stopped smiling. Because you saw when you finally kind of broke free of that forcefield rate of working for somebody else, you kind of look back and you said, thanks for the lessons, thanks for the experience. But now I’ve got much more clarity on where I want to go, who I want to be, and who I don’t want to be. And gosh, you can breed so much more freely when you have that clarity. And that freedom don’t you?

Mario Fachini [35:28]
For sure. And I’d say you did the same thing. And the one class in college I remembered actually going into and doing stuff in was Econ, and I remember the terms? Well, let’s just go with one of them that I’m thinking of underemployed, we could have been doing so much more at the time, and we were just here. So we created our own higher level position and helped more people.

Claire Chandler [35:56]
That’s awesome. Absolutely.

Mario Fachini [35:58]
I think there’s a lot of people like that, I know that most people leave for lack of appreciation, not because of the paycheck. And it’s unfortunate, because I always do everything I can to uplift, clients, prospects, my own team, and everything in it’s like, sometimes people might just be dealing with stuff that it’s like you don’t even know about. And if they don’t share it, how do you know, but you should never be treating people. But even if they did a horrible job, you don’t have to condone the person just be like, hey, let’s talk about the quality of your work.

Claire Chandler [36:31]
And part of being a leader who even has the capacity to create the Whirlpool effect, you have to create the right environment, right? you can have a swimming pool that’s full of electric eels, then still expect to inspire the Whirlpool effect, right?

Mario Fachini [36:48]
It’ll be one heck of a show.

Claire Chandler [36:51]
It would be interesting to see it from the sideline.

Mario Fachini [36:52]
Let’s see, who’s this one fastest, from end to end.

Claire Chandler [36:55]

Mario Fachini [36:56]
Who wants to go first? The sad thing is there’s so many people that are craving attention, they’re like For how much? $1,000? Yeah, let’s do it.

Claire Chandler [37:05]
Yeah, that’s such a great point. Because if there’s an analogy to business, right? There can be a completely toxic culture that tolerates bad behavior, and therefore, that’s what gets repeated, elevates really bad managers, because they get bottom line results. And so that’s who gets advanced, when I may, an employee farther down the hierarchy. And I see that that is what gets rewarded, I have a decision to make, right? Either I become what they reward, or I get the heck out of there before it changes me. And what you’re left with over time, if you continue to do that, is that toxic swimming pool full of electric eels. Because nobody else can survive in that water. You can’t throw a goldfish in the middle of that pool. Right? You can’t throw a clown fish, I was probably a clown fish really, in that analogy? Let’s be honest. But my sarcasm, I think was a little bit too, above the threshold of tolerance in corporate America. But, going back to your comment about, people may be going through something that we don’t really know about unless they tell us if we as leaders, and we as business cultures don’t create an environment where, I’m not suggesting you allow people to just come in and bring all of their dirty laundry and all of their home drama in there. But should you want to create an environment where people can thrive. And the bad leaders, the leaders who are truly not actually leaders, are creating an environment where you have to have survival instincts, how is that going to be a sustainable business where you have a steady flow of talent, coming in the door, and saying, I don’t even care what my job description is, I want to be part of this company. I want to be part of this culture. And I want to be in your orbit as a leader. That’s what you want to attract. You don’t want to attract people that are just sharks and barracudas and all of this other, I’m just trying to come up with all these swimming pool analogies. But you know what I’m saying, if you truly want to be a leader, who leaves a lasting impact, and a legacy, not just in the business world, but for your family, for your community, for the people who know you. Wouldn’t you rather be somebody who creates an environment and inspires the Whirlpool effect than somebody who manages through manipulation and intimidation and pays people just to stay?

Mario Fachini [39:43]
Yeah, you don’t definitely don’t want them there. That’s one thing I’ve learned. And the number one thing whether it’s prospects or team is the qualifications. Who are you letting in the door in the first place that’s on you? Oh, all these people don’t know what went on the last 99 people didn’t know what’s going on, what’s the common denominator there, Bob? And I remember it’s reminding me of something. What if we pay for all this training? And do they go to the competitor? And it’s like, well, what if we don’t train them and they stay?

Claire Chandler [40:17]
That’s right.

Mario Fachini [40:18]
And as far as the Whirlpool in the swimming pool with the eels. Nothing says you couldn’t show up in a personal luxury submarine, sell the other seven tickets, and drive around and just wave at everything going on. I mean, it might be a beginning company policy, what if it’s your company rewriting the policy? Right?

Claire Chandler [40:38]

Mario Fachini [40:39]
So I appreciate everything you’re saying. I got one more question for you. And we’re gonna come back and do the imperfect action round, and it is. The Wheel of whatever. Oh, come on. There we go.

Claire Chandler [40:58]
I love props, man.

Mario Fachini [41:01]
Now you can see it.

Claire Chandler [41:02]

Mario Fachini [41:03]
It’s not that scary. Is it?

Claire Chandler [41:04]

Mario Fachini [41:06]
All right. So my question for you is, which company Do you believe should be turned around the most?

Claire Chandler [41:15]
You’re looking for a brand name. Are you looking for just a general description?

Mario Fachini [41:19]
Yeah, I was aiming for a brand name. I mean, is there someone right now that stands out that you’re just like this company, or maybe an industry, if you don’t want to go to that point?

Claire Chandler [41:31]
I’m not gonna name any names. But, I do have a couple of characteristics that I’ve seen out in the business, that were prospective clients that I kind of walked away from, because they just didn’t get it. 2020 obviously, was a bit of an anomaly, a very unique year. And it’s going to be years before we really truly understand the full scope and the impact of what COVID has had on business, on ways of working, etc. I think the businesses that are going to have a toughest time turning around, or not so much the ones that were caught flat footed by a global pandemic, because I think everybody was to some extent. It’s the ones who when they had to radically and very immediately shift the way they were working, primarily go from office based to remote based the ones and I’ve seen this, and they never got themselves kind of out from under this, this model, the ones with and I’m going to use air quotes, when I say their leadership team, looking at the shift to remote work with skepticism that there people left unsupervised, were truly being productive. I saw leadership teams, again, in air quotes, in some companies who, when they were forced to pivot to remote work, rather than embracing that new reality, and looking at ways to get more creative, more innovative, more efficient, more effective, and taking the extra effort to stay connected to their employees. They sat in their own offices in their own bubbles. And they said, I’m not convinced they’re doing the work that they would have been doing in the office. So, I really question whether this is a sustainable model. And you’re going to see those same companies at the earliest opportunity, go right back to forcing a Monday through Friday, nine to five in the office, kind of a kind of a workforce, and they’re going to drive themselves into the ground. So, I’ve seen that in a couple of industries. I’ve seen that in a couple of management, business models. And I saw the cracks in their foundation before COVID had even come up. You know, these were companies that had been contemplating shifting to a more flexible work arrangement, but couldn’t get out of their own way. And they delayed and they delayed and delayed because they couldn’t figure out how to still control all of the activities, if they gave people flexibility. And then COVID came in. And they use that as justification to say, you see, I’m not convinced that they’re still working as hard as we need them to, and that we can get to where we’re going. So it’s those companies that didn’t just look at this as it didn’t look at what COVID did to us as an opportunity to get better and to be better. They saw this COVID from the mentality of a victim, that here we go, we already couldn’t get enough out of our people. And now they’re going to goof off. Those companies are not going to be around and if they are they’re not gonna be once you want to work with or four.

Mario Fachini [44:52]
Yeah, it’s interesting because I’ve been telling people for over a decade to do more stuff online, automated use systems, use software, do all this stuff. I mean, there’s nothing that’s being done. That hasn’t been around 10, 15, 20 years.

Claire Chandler [45:06]

Mario Fachini [45:06]
Companies are changing. There’s vastly more people accepting it. But when people are like, do you want to get on a zoom call? I’m like, No, the phone works fine. Like, we’re not filming something. We’re not doing a presentation. We’re just talking about a couple of things. They’re like, really, you don’t mind? What did we do in the last decade? Think about it. Like, I think we all got enough electronics. But it’s just astonishing, because it’s one of the things with marketing and helping companies and the hundreds of clients we’ve personally worked with. It’s like, it’s interesting to see the behind the scenes because everyone looks good up front. And I’m glad that some of them are adapting to it. But yeah, I’m curious what the final percentage will be that just goes right back to the way things were in then just blame it on. Just pick the I could spend the wheel of whatever and be like, Here’s 58 things you get to choose from pick one there. Oh, yeah. Must have been them. Yeah. So thank you for your insight on that. We’re gonna thank our sponsor, and come back for the imperfect action run.

Sponsor – Free Business Book Publishing Course [46:10]
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Mario Fachini [47:41]
And we are back with the imperfect action around Claire, are you ready to take imperfect action?

Claire Chandler [47:46]
I am absolutely ready, you are going to find no one more imperfect than me to fire away.

Mario Fachini [47:51]
62nd answers three rapid fire questions. The first one is what is the fastest path to the profits?

Claire Chandler [47:58]
The fastest path is clarity. No question. It doesn’t even take me 60 seconds. So you got to get crystal clear on why you’re in business in the first place while you’re in your leadership role and act accordingly.

Mario Fachini [48:09]
Excellent. Number two, what is the biggest problem you see your prospects making and the fastest way for them to fix it?

Claire Chandler [48:16]
I think the biggest problem that most leaders and most businesses make is taking their mission for granted. Quite honestly, I don’t mean to harp on that, but it is so foundational. So some companies just sort of either assume that they’ve got that part nailed. Or they assume it’s not that important that it be articulated. So you know, it’s the fastest thing to fix, because you just need to reconnect with why you’re in business in the first place. And what that horizon is that you’re striving for, nail that down, and you’d be amazed at how much easier your decisions get.

Mario Fachini [48:50]
Very good. Number three, what is the best way to maximize customer lifetime value.

Claire Chandler [48:57]
Don’t treat them like a customer, treat them like a relationship that you want to continue to nurture. You want to surpass expectations. And that does not always translate into what I’ve got to give them more for less. But you want to build upon the relationship that you’ve created, really deliver not just what they’ve asked for, but things that they cannot see around the corner. That’s really where you create lifetime value.

Mario Fachini [49:22]
What books would you recommend to the expert authority world?

Claire Chandler [49:26]
Other than my own, I would recommend anything by the brilliant Brene Brown. I most recently read dare to lead and for anyone in a leadership role, whether it’s your first role or your 50th leadership role. Go and read that book.

Mario Fachini [49:44]
Excellent. And where would you like people to learn more?

Claire Chandler [49:47]
They can reach me at clairechandler.net. Have a couple of other websites but that is the best one stop shop to connect with me, learn more about me and set up some time to chat if they’re so inclined.

Mario Fachini [50:00]
I love that I tell everyone a single call to action. Good for you. Seriously.

Claire Chandler [50:06]

Mario Fachini [50:06]
Claire, this has been a pleasure. Thank you so much.

Claire Chandler [50:09]
Thank you. It’s been great.

Mario Fachini [50:11]
All right, expert authority world. We have another great episode here today. I’ll see you tomorrow. Have a great day. God bless.

Sponsor – Free Business Book Publishing Course [50:19]
You’re already an expert. But have you transformed your expertise into a tangible asset that will generate unqualified leads while increasing profit for you 24 Seven? And if so, how well are you promoting it? With the expert authority effect publishing method it’s easier and faster than ever. Visit freebusinessbookpublishingcourse.com today to learn the seven steps to publish and promote your nonfiction lead and profit generating business book in eight weeks. Visit freebusinessbookpublishingcourse.com to get started now, once again, that’s freebusinessbookpublishingcourse.com.

www.EAInterviews.com [50:20]
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