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When she was just 22 years old, Laura Kriska became the first American woman to work in the Tokyo headquarters of Honda Motor Company. On her first day, she was asked to trade her cream-colored Liz Claiborne suit for an ugly blue polyester uniform which was the beginning of many ‘us versus them’ rules. Laura quickly learned how to build connections across differences of language, ethnicity, race, and gender to create a WE approach. She then used this approach to permanently change a 50-year-old corporate policy. Her experience working with thousands of middle-aged Japanese men inspired her to write her first book ‘THE ACCIDENTAL OFFICE LADY’ – an insightful, honest, and personal account of a young woman coming of age in corporate Japan. She went on to become a sought after cross-cultural consultant for Fortune 500 companies on four continents, including the 12th largest bank in the world.

Inspired to create a ‘WE building’ revolution, Laura wrote her latest book ‘THE BUSINESS OF WE’ – a new approach to diversity, cultural difference, and inclusion that will increase employee retention and productivity and prevent misunderstandings that lead to lost revenue, lost time and increased legal risk. Her WE-building framework provides practical and actionable insights for creating a more inclusive and productive world. Whether a team is developing a vaccine or increasing the efficiency of an international supply chain, fostering a workplace that is inclusive and respectful of all employees is key to success.

What Expert Authority World™ is saying about the show:

  • Great Show!
    July 22, 2022 by erseburse from United States

    Always providing great content- keep it up!

  • Insightful, inspiring and empowering!!
    May 6, 2022 by Anya Bartholomew from United States

    This is a gem!! You've got to pay attention to "little" things to appreciation the power of this incredible useful information!! The more you listen, the more you love it! Try and you'll see!!

  • Love love love
    May 6, 2022 by Tanyamariedube from Canada

    What a great show. I loved listening to your episode with Dave Lorenzo on the 60 Second Sale. As someone who loves sales (but loathed them when I started with cold calls and cold door knocking), I loved what he said about hearing the word “no”. In sales, we are trained to look for the no’s. It makes us really good at it if we can really get into it. What you two were talking about with regard to how our limitations are i’’our minds really resonated with me. I love that because it’s a game changer when you understand that sales is just about helping people solve a massive problem and getting paid for it and then taking imperfect action, get on your feet and have fun. Thanks so much! Love this show.

  • Amazing podcast!
    January 24, 2022 by maddie@podcastingyou from United States

    This podcast is incredibly informative and empowering! Each episode is an insightful deep dive into an entrepreneurial story that highlights tenacity, innovation, and advice to help you level up in your own journey.

  • INSIGHTFUL!
    January 18, 2022 by Mitko I. from Bulgaria

    A ton of value, keep rocking!

  • Great show!
    January 7, 2022 by Gisele_Oliveira from United States

    I love this show. The host is really entertaining and the content is pure gold. This podcast became my top show. Keep up the great work, Mario!

  • Insightful and wide ranging
    January 7, 2022 by purpletom111 from United Kingdom

    This is an excellent podcast for anyone looking to optimise their business. Mario is a fabulous host with brilliant questions and a relaxed, friendly demeanour. I loved Episode 261 about Growth Marketing, really useful - high product quality is the best marketing strategy out there!

  • Brilliant insights from the best…
    December 27, 2021 by jxywvut from United States

    No matter what big business mountain you are trying to summit, the EA podcast has something amazing to inspire and teach you how to start or scale your venture. I love tuning in every day to learn actionable insights from a new expert or industry. So much value to sink your teeth into. Give it a listen!

  • Top Notch Quality Content for Authentic Leaders
    December 1, 2021 by dropinceo from United States

    A meticulous production, a highly professional host with authentic conversation creates an amazing experience for the listener. A must listen for insights and inspiration for the Entreprener or C-Suite Leader.

  • Love it!
    November 30, 2021 by Mariann!! from United States

    It’s definitely worth your time if you are trying to stay informed.

  • Actionable and Inspiring
    October 29, 2021 by Ben_Cook28 from United States

    I appreciate the authenticity, quality of the guests, and insights from this podcast

  • Essential content for your entrepreneurial journey
    October 17, 2021 by MCarmen Baldovi from United Kingdom

    Mario’s interviews are full of valuable tips from business experts that you shouldn’t miss in your entrepreneurial journey. Listening to this podcast is being a massive help for me and I hope it is for you.

  • Wealth of Information
    October 8, 2021 by KPM D. from United States

    Great interviews. Always great to have the opportunity to hear from experts in their fields and glean from their years of wisdom. Keep up the good work!

  • Packed with actionable content!
    October 8, 2021 by mwforrester from United States

    Mario has a top-notch podcast with outstanding guests! I’m able to come away with information that I can apply to my own business, to generate growth and increase my ability to provide positive impact. When you spend your time to listen to an episode of EA Effect you can be sure that you will get an amazing return on time investment.

  • Powerful!
    September 3, 2021 by MichaelUnbroken from United States

    This is the show I needed 13 years ago before I ruined my first business. I think being able to have tangible and practical insight from people who are one step ahead of you is everything congrats to Mario for an amazing show! - @MichaelUnbroken

  • First Rate Host and Brilliant Guests
    September 3, 2021 by Wade Galt from United States

    Mario is an extremely well prepared and professional host that gets the best out of his guests. He interviews fundamentally sound guests to share powerful business strategies and wisdom. Definitely worth your time to listen.

  • Great show.
    August 28, 2021 by mdaciuk from Canada

    Excellent interviews and guests. Liked the show on how to defend your reputation. “Customers, communities and critics.” Good way at looking at stakeholders. Thanks for the great content.

  • Great topics - and tips!
    August 27, 2021 by Kate | EOFire from United States

    Loving Mario’s podcast! Not only does he hit so many great topics, but his episodes are filled with tips and strategies you can actually use right now. For example, I just listened to his episode about Podmatch with Alex SanFilippo, and Mario doesn’t just read off a list of questions and move through the interview robotically - he actually has a conversation, and shares his own experiences with the power of guest podcasting and why others should be doing this to grow their own audience. Thank you, Mario! Keep up the heat!

  • So glad I found this podcast!
    August 13, 2021 by Nate804 from United States

    I’m so excited to continue jumping into episodes of this podcast. So much knowledge from so many successful business men & women. Adding this to my weekly workflow for sure!

  • So much information
    July 23, 2021 by abal31 from United States

    Such a great show. So much information and helps with many areas of our business.

  • 0285: Sales Driven Agency: Helping Founders Become Predictable, Sustainable and Scalable
    June 28, 2021 by Mary2577 from Philippines

    Thank you so much and keep on doing more great show.

  • Easily One of My Favorites
    May 7, 2021 by ScottDGray from United States

    I recently discovered Expert Authority Effect. It’s quickly worked it’s way onto my list of must listen podcasts. The episodes are less than an hour and packed with great information from top-level entrepreneurs.

  • Priceless Content!
    May 7, 2021 by megan@podcastingyou from United States

    Mario does such a good job covering a variety of topics. His guests offer awesome advice as well. I would recommend this show to anyone looking to learn more about entrepreneurship!

  • Very helpful
    May 7, 2021 by Luke and Susie from Australia

    As a business owner I love being challenged to see things a different way and be reminded of how to do thing better. This podcast has been so helpful to do that.

  • Great Show
    May 6, 2021 by emj-js from United States

    Mario does an excellent job being fun an entertaining while asking insightful questions to draw out the experise of his guests. Thoughtful, helpful conversations to make work and life better. Thanks!

  • Smart Ways to Gift
    April 26, 2021 by Michelle Kaplan from United States

    I learned some key things during Mario's interview with Chelsea Martin on gifting. What stands out is how impactful direct mail really is and how important a customized presentation of your products not only creates happy customers, but also a great referral source. Thank you!

  • Heart Centered Success
    April 18, 2021 by Macnjacs from United States

    Your interview with Brandon Fong was great. I appreciated the fact you started with the 3 steps, it was so valuable it really made me want to hear more. Thanks!

  • Love this show!
    March 12, 2021 by Gisele_Oliveira from United States

    This is so far my favorite podcast. It’s been my weekly dose of motivation and inspiration. Keep up the great work, Mario !

  • So much value!
    March 7, 2021 by Loose Seeds from United States

    The conversation with James, Sana and John Lee Dumas was awesome. Unique questions were asked by the hosts and JLD responded with gems that I stick right into my pocket. Thanks for this valuable info on how to up my podcasting game guys!

  • Always Enjoy Mario's Interviews!
    March 5, 2021 by HarloB from United States

    I really enjoy Mario and his shows. The Stress and Anger in the Workplace episode was great because it cut to the chase of all the issues around this topic. Great interview!

  • Great Podcast
    March 5, 2021 by 11Dreamer11 from United States

    Really interesting interviews that are really well done! Great listen and great for inspiration.

  • Innovative
    February 22, 2021 by Michelle Kaplan from United States

    I love Mario's energy! It captures my attention throughout his podcasts. Listenng to him and his guests, their ideas, actions, and accomplishments makes me brainstorm what's next for my business. Relevant and fresh!

  • Inspiriation 7 Days A Week!
    February 19, 2021 by ST Rappaport | LifePix from United States

    Mario doesn't miss a day. No matter what is going on, there's an episode relase. Mario is on a mission and nothing is going to stop him. He's a real model to be doing these interviews!

  • An Expert on Experts!
    February 12, 2021 by Powerful Eric from United States

    Love this show! Mario's show is a asset to podcasting. Thanks for helping others Mario!

  • Now I know
    January 22, 2021 by Margo Lovett from United States

    Mario, I see how active and generous you are in Podcast Paradise. Today, I listened to a few of your shows - episodes 1 & 59. Episode 1 brought me into the moment of prayer. You produced a show according to the Spirit. Now I know why you are so generous, able to operate from your seat of genius. Margo Lovett

  • Keeping the Books
    January 15, 2021 by E-World from United States

    Great interview with Judith keeping Net Profits as key thing to look at. Interesting point she made some owners make 30 millions but not enough Net to take a paycheck.

  • Excellent podcast
    January 12, 2021 by Atomickitten99 from United States

    I’m enjoying the guest interviews. They are packed full of great nuggets! Thank you.

  • Unique - Engaging - Bold
    January 2, 2021 by Paul D Johnson from United States

    As host of interveiw based The God Zone Show podcast I fournd Mario's show uniquely valuable in providing inpriation and engouragment for my work.

  • Fun, insightful, and quality production
    December 23, 2020 by koltrass from United States

    Mario brings in top-notch guests for engaging conversations on a variety of topics. Moreover, his attention to technical (e.g. audio, editing) quality is obvious and makes a difference. Listen to be entertained and enlightened!

  • Inspiring interviews to take the next step!
    December 12, 2020 by BillableWithBaby from United States

    Inspiring interviews with interesting entrepreneurs inform and motivate you to take things to the next level. Always good things to learn and implement. Thank you Mario!

  • Pure value, I love it
    December 4, 2020 by Jdoggg222 from United States

    Mario has a way of asking the questions I am wondering as the guest is speaking. He seems to intentionally ask the questions that most benefit you as a listener. Great podcast!

  • Loved the Craig Handley Episode
    November 13, 2020 by MHillfan from United States

    Mario’s energy is infectious and Craig Handley is a character and some. But really every episode brings out the uniqueness of each guest. This pod has become one of my must listens›

  • Inspiring. Informative.
    November 6, 2020 by SunDevil from United States

    Mario is incredibly inspiring and does something few other podcast hosts can manage to do… allow his guests to actuall talk at length and answer his questions. He offers great information and I really appreciate that he is invested in what his guests have to offer as well. Other podcasts come across as an ego stroke for the host, but this podcast is truly here to help guests share their stories as well to the benefit of the listener. Worth subscribing.

  • Game changer
    October 30, 2020 by Player's Handbook from United States

    This podcast is informative and inspiring. I love it!

  • If you are a wanna be entrepreneur look no further!
    October 23, 2020 by Elisa Di Napoli from United Kingdom

    Great podcast full of interesting insights. The host is engaging and thoughtful and I can say I have enjoyed listening to each episode!

  • Amazing Interviews not to miss!!!
    October 16, 2020 by Jbower1282 from United States

    Consistantly uniques interviews or amazing people really making it happen.

  • Mario is a great host with great questions!
    October 16, 2020 by alexdesigns from United States

    Take a few minutes out of your day to listen to Mario. He is a super smart guy and I love the questions he asks his guests.

  • A great podcast for dreamers and do-ers!
    October 16, 2020 by Chiquita2727 from United States

    Lots of great information and inspiration for anyone who wants to turn dreams into reality. Mario brings a lot of spot-on information to this podcast.

  • Great Show
    October 9, 2020 by Palminchen from London from United Kingdom

    Love the broad selection of topics for inner

  • Amazing inspirational stories
    October 9, 2020 by Nicholas Lee 18 from United Kingdom

    This podcast is so good. The stories from the people sharing their stories about their struggles in life and how they overcame these struggles is just inspirational and helped me push harder when things get tough. Keep up the good work with these amazing interviews Mario.

  • Fantastic
    October 9, 2020 by sttoggyigctdrvy from United States

    Mario goes above & beyond on his show. Lots of great information for his listeners!

  • Top Learning
    October 2, 2020 by BLNT PPTT from Hungary

    Love hearing these great interviews with a great host. Keep up the good work!

  • Mario inspires!
    September 18, 2020 by CHRISTOPH - HABITFREAK from United States

    These interviews are fantastic. Mario inspires with great questions that draw out great answers from his guests!

  • Expert authority!
    September 18, 2020 by Tara Williams Phone from United States

    Mario shares some amazing people on this podcast and they have some gold to share!

  • Great show!
    September 10, 2020 by Karen @ Interview Valet from United States

    Mario is an awesome podcast host! I love the FB Live interviews and the opportunity for listeners to engage in real time. The audio and video quality is spot on every time. Be sure to subscribe so you don't miss anything! You won't be sorry.

  • A Podcasters Inspiration!
    August 14, 2020 by JamieKullman from United States

    Mario has so much insight and delivers such incredible value through his show. I just started listening, but I've already learned so much from him and his wonderful interviews. Keep up the awesome work!!

  • Quality professionalism
    August 6, 2020 by VirtForce from United States

    I can’t say enough about how pristine and professional Mario is in his interviews. He truly wants his guests to have the best experience and recording possible. And not to mention he is fun and knows how to put people at ease in front of the camera.

  • How to conquer your limiting beliefs
    July 31, 2020 by Dave4syth from United States

    Listen to episode 103 an dlearn how to overcome your limiting beliefs. Great advice.

  • I can’t believe how much I learned in just one episode
    July 29, 2020 by AwesomeMontana from United States

    Mario is knowledgeable, curious and able to bring great guests that deliver value that every business needs to understand! Outstanding podcast!

  • Great content!
    July 15, 2020 by Cory Lee Leadership from United States

    Mario does a great job of providing relevant information and bringing on guests to share their expertise in a variety of fields. Highly recommend his podcast!

  • Fascinating interviews
    July 10, 2020 by Bill Ringle from United States

    Mario brings on accomplished guests and draws out their expertise and stories in a way that leaves me on the edge of my seat. Keep up the great work, Mario!

  • Love It!
    June 26, 2020 by Laura Moreno Cabanillas from India

    Loving this podcasts, an entrepreneur I really appreciate the energy and passion being shared to help us grow our business. Keep up the great work.

  • Boost my Amazon sales!
    June 19, 2020 by SurvivalDad from United States

    I tap Amazon as one of my sales channels and your interview with John Ghiorso was an eye-opener. Ignore at your own peril!

  • Love It!
    June 16, 2020 by LauraMore from United States

    I loved the Memorial Day episode, Mario! Thanks so much for creating this awesome podcast!

  • Flawless interview style
    May 29, 2020 by GninraeL14 from United States

    Mario makes everyone appear even more interesting to me. Great format and style!

  • Come here for value
    May 29, 2020 by Joshua User 202! from Canada

    Really appreciated this podcast for the raw, genuine interviews. Love it!

  • Crisp and interesting interviews
    May 22, 2020 by Joel Goobich from United States

    As someone who created one of the first podcasts dedicated to video marketing, I was very impressed by your recent episode about using video. Your interview style is crisp and interesting

  • If you are in business, this podcast needs to be on your playlist.
    May 22, 2020 by Macstephen1 from United States

    Mario has a great conversational style that helps his guests shine. This show is a must if you have an entrepreneurial spirit. It provides thought provoking content that will help any businessperson in their quest for success.

  • New Subscriber here and on your YouTube Channel
    May 15, 2020 by Angela Brown Oberer from United States

    Wow Mario you have a real knack for interviewing. You ask great questions and have a fun way of keeping the conversations lively and interesting. After listening to your episode with Owen Video I subscribed to your podcast and then I hunted you down on YouTube. High Five and great job!

  • Very Professional & Engaging Show!
    May 15, 2020 by Mitche Graf from United States

    Mario is extremely engaging and can hold your attention, and is a great interviewer! He has some great guests that really get into the details of running a successful business. Keep up the great work Mario!

  • Great Content
    May 10, 2020 by Pilar S. from United States

    Excellent! LOTS of advice from experts. The most recent episode talks about speaking–a must-listen for anyone who presents or is thinking about presenting.

  • Great content!
    May 1, 2020 by @Mentally_Strong from United States

    I really enjoy your podcast each time I listen. The content helps any entreprenur level up with they do. Keep it up and thanks for each episode.

  • Professional and Informative
    May 1, 2020 by Bruce at Mindfulness Mode from Canada

    Mario Fachini is an excellent interviewer and has terrific guests on the show. I highly recommend this podcast.

  • Great Podcast
    May 1, 2020 by Amber Fuhriman from United States

    I love the topic of this podcast. The episode with Tod Lindsay is super super helpful!!

  • Great find!
    May 1, 2020 by Reed Stiles from United States

    Great message and content. Stumbled upon this due to the cool logo, stayed for the content.

  • Great show and great host!
    May 1, 2020 by Laurapowers44 from United States

    Love what Mario offers! So glad he is doing his show and providing all this helpful info! Keep them coming!

  • Walks the walk
    May 1, 2020 by Me15463 from United States

    Mario encapsulates everything he talks about on the show. Be sure to tune in to this!

  • Honest and authentic
    April 17, 2020 by Deano3622 from United Kingdom

    Wow, just come across this podcast. Mario is such an awesome guy. He comes across so honest and genuine. Loved the content. I honestly don’t know where you find the time?! Keep it up Mario, love how honest and real you are!

  • Great and insightful!
    March 7, 2020 by Karty12345 from Australia

    I really enjoyed this podcast, so much relevant content. Thank you!

  • So much Value..!
    February 28, 2020 by Alex Dali Rizo from United States

    Great content, I really recommend this to any Entrepreneur looking to excel in their path, Mario brings topic experts to teach and inspire your day

  • Inspirational Intentional Information
    February 28, 2020 by 10Kforte from United States

    This podcast shares the stories from people that are doing whatever it takes to rise up and help others along the way. “What Are You Made Of” is one of the many messages shared on the podcast. There are so many takeaways that are applicable to anyone. I really enjoyed listening.

  • Wow!
    February 25, 2020 by Tyscoaching from Australia

    Just listened to the 'rescue site AED Program' episode! If you love epic stories and inspirational people, this is the podcast for you!

  • Motivation on Tap
    February 7, 2020 by AnthonyPGarcia from United States

    Mario brings on some of the most impactful entrepreneurs to hear from. He dives into the key performance factors of their business. He extracts information very well and keeps the show flowing very smoothly. Definitely a show to subscribe to!

  • Starting a Movement
    February 7, 2020 by JustMe2say from United States

    There are many areas of business and entrepreneurs have an opporunity to gain some insight with this podcast. Excellent interviews!

  • Great Podcast For Entrepreneurs!
    February 7, 2020 by The Big Game Hunter from United States

    Full of knowledgeable guests and useful information that will help you accomplish your goals in business and in life!

  • Mario Truly Care About His Guests
    February 7, 2020 by Podcast Junkies from United States

    Having met Mario and spent time with him at Podfest I can truly say that he is passionate about his show. He’s genuine and that clearly comes through in his own story and what he brings to every interview.

  • Put your thinking cap on!
    January 27, 2020 by Cliff Duvernois from United States

    This is probably one of the most information dense podcasts I’ve listened to in many moons. Each episode could easily be expanded out into 2 or 3 hours. Mario does a great job of asking the right questions to get his guests to reveal great tips, tricks and advice. Sure a lot of information can be applied to an entrepreneur but I found a lot of advice applicable to my personal life. This podcast is definitely worth my time to listen to and I’m looking forward to more episodes to come. Great job!

  • Relavant for anyone!
    January 17, 2020 by HarloB from United States

    I really enjoy Mario and his shows. The Stress and Anger in the Workplace episode was great because it cut to the chase of all the issues around this topic. Great interview!

  • Mario nails it!
    January 17, 2020 by Mickiezada from United States

    I've listened to Mario for a long time...his podcast is well produced, his guests are influencers and authentic authority, and chock full of insights and inspiration for entrepreneurs. Love it!

  • Mario is the real deal
    January 9, 2020 by jamesnewcomb.io from United States

    I’ve known Mario personally and professionally for over a year now. He is genuinely interested in helping people succeed, and consistently over delivers in his interactions and valuable advice with fellow entrepreneurs, podcasters, what have you.In this era of showmen who “give value” only if they think they’ll get something in return, Mario stands out as a man among men. Listen to his show and learn what true leadership and value in the marketplace mean.

  • Listening On My Entrepreneurial Journey
    January 3, 2020 by FromLisa2 from United States

    I was surprised when I stumbled over the servant leadership that shows up in these episodes. It's collaborative. It's focused on relationships with clients versus transactions. I especially enjoyed the episode on getting clients without "selling" because it's more about genuine relationship building.

  • A Gift
    December 25, 2019 by Lisa Vogt from United States

    Mario uses all his talents, gifts and abilities to produce this life affirming show. It's incredible that we are able to grow our abilities and develop our talents and gifts just through subscribing and listening. Thank you Mario!

  • This show is ON FIRE!
    December 14, 2019 by tibor.mindsethorizon from United States

    Love your show Mario! Your niche is close to mine but I focus more on mindset and manifestation in a business setting. I tuned into episode #103 with Karen Brown which is dope! Keep up the great work!

  • Entrepreneur Must Listen
    November 30, 2019 by HWoodwriter from United States

    If you’re an entrepreneur this is a must listen show. So many inside tips and thought processes behind moving your business forward. Mario does a great job with the guests by asking the right questions at the right time. He and his guests give the information you need to grow your business and leadership skills.

  • What a show!!
    October 26, 2019 by CWLuecke from United States

    Man, do I love interviews with world-changers! Mario does an excellent job gathering the cream of the crop for his show and giving insightful interviews. Check it out!

  • Loved it!
    October 25, 2019 by Seodrigo from United States

    This interview was very enjoyable. Mario brought on a wise guest by the name of Michael Lauria. I loved the interview and Michael's perspective on the topic. He had wonderful insights and around min 31, he hit something very profound. Excited to share what I learned today with others. Way to go!

  • Great listen
    October 25, 2019 by trinity3712 from United States

    Good listen. Great range of guests and topics. Something here is you keep listening will help you in many areas of life and leadership b

  • Great Knowledge!
    October 18, 2019 by Jon Vroman FRD from United States

    Great show Mario! So much valuable information in one episode!

  • Excellent show, very imformative!
    October 5, 2019 by Shaolin Soprano from United States

    Mario loving the podcast bro, great content, immense value. Enjoying these interviews!!!

  • Helpful Information!
    October 4, 2019 by The Medicare Nation from United States

    Love the valuable information on these episodes! Lots of tips & tricks for every Entrepreneur to use. Kudos Mario!Diane Daniels Host of Medicare Nation

  • Love Mario’s Attitude
    September 12, 2019 by marisaimon from United States

    Mario’s heart shines through his interviews, making these fun and positive, and the people he brings on offer such a wealth of knowledge.

  • Lots of Great Info!
    September 6, 2019 by DarlajPowell from United States

    Mario provides lots of great info and advice in this 7 day a week show.

  • Great Content!
    August 31, 2019 by LanceJohnson_ from United States

    Mario does a great job of share valuable information that every entrepreneur could use and apply to their journey. Great work! 🙂

  • Important information!
    August 31, 2019 by Allmenow from United States

    Very engaging information. Mario draws out experiences and knowledge from his guests. Loved the show!

  • Difference-Maker
    August 21, 2019 by Unlimited Beliefs from United States

    Mario is a master at bringing out, shining a light on, and internalizing the difference-making mindset. His knowledge and experience and mission enable him to synthesize information into diamonds for all of us! What you want is accessible by taking in this show!

  • Excellent Information
    August 21, 2019 by Stallion golf from United States

    Great advice and information with a wonderful blend of topics! Loved the episode with the british healthcare professional and the ideas shared on how to make the industry better.

  • Motivating and valuable information
    August 16, 2019 by Calvin Javier from United States

    Great insight on mindset from business leaders and entrepreneurs making things happen. Definitely worth your attention. Will be listening and learning more!

  • Good information
    August 2, 2019 by FIRE NATION! from United States

    Engaging interview with a british health pro, I was surprised to hear the similarties and the application she has for making healthcare better

  • Greatness
    August 2, 2019 by MiaSportFanatic from United States

    Have had the chance to listen to one show so far but man, we should be paying for this information. Lots of greatness. Thanks for the heart to serve.

  • Listen to the experts - and thrive!
    July 28, 2019 by The Marketing Book Podcast from United States

    There's a lot of advice out there these days but, sadly, a lot (and I mean a LOT) of is from people with little to no expertise. That's not the case with this gem of a show. Listen to what the experts say and profit from the experience!

  • Show is amazing!
    July 26, 2019 by BestMorningRoutineEver from United States

    I love learning about mindset and how to master my thoughts. This show provide the tools!

  • Great show!
    July 19, 2019 by Jefferson_79 from United States

    Great information for all businesses.

  • Good value!
    July 12, 2019 by Audrey purplele from United States

    Great information that applies to any business! I really felt he provided value for my time.

  • Interesting Topic
    July 6, 2019 by Real Estate Journeys Podcast from United States

    Interesting topic. Great interviews. Keep up the hard work!

  • Helpful Advice from Experts
    June 14, 2019 by ichuck2 from United States

    Mario talks to experts in a wide range of subject matters and asks good questions to pull out helpful advice.

  • What a great show!
    June 14, 2019 by Christopher List from United States

    Mario really brings out the best in his guests. The police dog trainer had such a great story. Can’t wait to hear more!

  • Great!!!
    June 11, 2019 by tommye w-c from United States

    Great podcast, awesome guests, incredible host!!!

  • Fun & informative
    June 11, 2019 by Saoirse Sky from United States

    Some people want something fun, others want something informative. This podcast gives you both!

  • Great show!
    June 10, 2019 by CJThomas6 from United States

    Very inspirational show! Appreciate the advice and thoughts shared by the host and his guests!

  • Great podcast
    June 10, 2019 by Rosie81200 from United States

    Great podcast! Love hearing about the guests’ journeys and what they learned from them.

  • Never Stop Learning!
    June 10, 2019 by Terri in Fairhope from United States

    Tune in to this great podcast and host! You're probably really good at what you do (top of your game...an Expert Authority), but there is always more to learn...streamline processes and gain more freedom in your life. It's not always about the bottom line. This one is worth a listen!

  • Amazing!
    June 10, 2019 by KatieHBrooks from United States

    If you're looking for inspiration, tune in to listen to Mario and his top notch guests. I find that I am always much more motivated after listening to an episode of Expert Authority Effect!

  • Wonderful show!
    June 10, 2019 by @IV-Heather Tieben from United States

    Mario is a great host & puts on a wonderful show. The quality of his interview guests and entire production is impeccable, I couldn't recommend Expert Authority Effect more!

  • You Will Not Be Disappointed!
    June 10, 2019 by Composer 1853 from United States

    Mario does such a great job of engaging his guests from several different disciplines.

  • The hardest working man in Podcasting
    June 7, 2019 by EOFire.com from United States

    Mario brings the HEAT with real energy and FIRE...don't miss the meteoric rise of this show!~ John Lee Dumas

  • Great interviews and guests!
    May 31, 2019 by Mel Good Karma from United States

    Thanks for hosting such great interview guests. Look forward to hearing more and kudos on so many a week and also videos!

  • Fantastic
    May 31, 2019 by Jason A. Duprat from United States

    Awesome podcast, going to be adding this one to my list. Interesting topics with great interviews, good sound quality.

  • Enjoying!
    May 31, 2019 by Slordan from United Kingdom

    Enjoy listening to Mario and how he opens up the conversations to ensure it’s as relevant to us as listeners!

  • Nice variety and interesting topics
    May 31, 2019 by emjgreen from United States

    Love the variety of topics presented here on this show. Looking forward to listening to more of Mario's show.

  • Great Content! Great Interviews!
    May 24, 2019 by No BS Mompreneur from United States

    Wow! Really enjoy listening to all these fabulous expert authorities!! Lots of valuable take aways that I can implement into my life. I will continue to listen and share with others!! A+++

  • A great addition to build authority and create an impact
    May 24, 2019 by Cloris Kylie from United States

    A great addition to build authority and create an impact. Also, a different twist on the topic. Engaging. 5 stars!

  • Filled with motivation and ideas
    May 20, 2019 by Thomas O'Grady, PhD from United States

    Mario does a great job interviewing and pulling the stories behind people's stories or success. Good pleasant listen. If you are in a journey of your own, these episodes will give some things to bring into your on life.

  • spartancv
    May 17, 2019 by spartancv from United States

    Great job following your passion, your purpose and creating this podcast to help serve others! Keep up the excellent work.

  • This podcast is the bomb
    May 10, 2019 by Posturedoc from United States

    Mario always crushed it, and this podcast is another example of his amazing insights and knowledge!! Great work.

  • Wow - love the video show.
    May 4, 2019 by Thehighenergygirl from United States

    Thank you for the encouragement and tips on how to succeed on video and the repurposing idea.

  • Motivating and Inspiring!
    May 4, 2019 by KatyJoyWells from United States

    Mario brings such enthusiasm to his shows and his content is fantastic. I’m always learning new things to implement or new ways to grow, thanks Mario!

  • What a great show!
    April 29, 2019 by Gene_HPLN from United States

    Awesome podcast! Mario brings great topic, great guests, and it is very easy to listen to. I definitely recommend for anybody interested in business success!

  • It's great
    April 10, 2019 by Ian Ryan from United States

    Just had a chance to check out your most recent episode appreciate the great insight!Great delivery from the host & can’t wait to dig into future content.

  • Love it!
    April 6, 2019 by Brendan @ Entrepreneurs&Coffee from United States

    I love that this interview podcast doesn't feature the same old folks that everybody has on their show. Keep it up, Mario!

  • Amazing!!!!
    March 15, 2019 by Lindsey Russo from United States

    This show is so impactful! Hearing from the experts and how they take authority in their space is so amazing. Looking forward to more episodes!

  • Learned what I didin't even know I needed
    March 15, 2019 by Camilla-Jean from United States

    Great info. I love the Q episode because I get just quic interst snippets that may get me thinking about where my business might go.

  • Fabulous Interviews!
    March 1, 2019 by Life&RelationshipCoach from United States

    Mario does a fantastic job interviewing really interesting and successful business people who explain how they got to where they are - tips you won't want to miss when your trying to grow your business! Keep up the great work Mario! Coach Riana Milne

  • A+ Show
    March 1, 2019 by Gisele_Oliveira from United States

    I love this show. It's so entertaining and I learn a lot from the interviews. I highly recommend this show if you want to level up his game as an authority.

  • Inspiration, transformation, success stories!
    February 23, 2019 by Chabo101 from United States

    The title of this review should just be enough but it is just more than that. Its life lessons, its listening to personal struggles and how they over came those struggles. Love to hear from people that change the world through their struggle and the lessons that i learn from them are just more than amazing. I love this.

  • Great interviews!
    February 22, 2019 by AlyciaDarby.com PodcastManager from United States

    These interviews are well done and his guests are prepared to give really specific insights and stratagies... great podcast, Mario!!

  • Inspiring story of courage
    February 16, 2019 by StrongHeart<3 from United States

    I love that she found gratitude in her circumstances. lorie is an inspiration

  • Powerful!
    February 15, 2019 by The Food Heals Podcast from United States

    Mario's interviews cover a variety of topics and provide great value in all areas of your life! Episode 15 discusses how change is temporary and transformation is permanent which was really powerful for me. I love this message! Thank you!

  • Great content!
    February 15, 2019 by Blakeob85 from United States

    Great answers to common questions many entrepreneurs have! Thanks Mario for sharing your and your guests' insight!

  • Real Actionable Tactics!
    February 9, 2019 by MattBMaverick from United States

    What I like about Mario's podcast is that he pulls out actionable tactics from his guests that we, the listeners, can actually use. Great show!

  • Great Listen!
    February 8, 2019 by Real Estate Investor from United States

    Mario and his guests provide useful techniques to succeed in any business venture. The interview style promotes learning through real life examples of his guests. Great listen!

  • Great interviews!
    February 8, 2019 by Matt B 1818 from United States

    Love hearing these interviews and learning from people who are top in their industry. Mario is a great host and is not afraid to share his emotion!

  • Love it
    February 1, 2019 by Duffash from United States

    I love hearing interviews of successful business women and taking away what I can learn from their journey. Mario is a great host! I have enjoyed what I have learned so far. Congrats on the launch of your new podcast!

  • Strong, professional, enthusiastic!
    February 1, 2019 by pm legs from Canada

    If you're looking for an interviewer who's going to take you to investigative places to help you be your best you, through your professional life, you'll love listening to Mario!

Watch The Episode

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Resources Mentioned

Books Mentioned

Diversity, Inc.  |  Pamela Newkirk

Us Versus Them| Laura Kriska

People Mentioned

W Kamau Bell

3+ Expert Authority Insights™ To Apply Now

  • We have an obligation to look out and see who might not feel included.
  • It’s not hard to include people.
  • Sometimes it goes so far, that we only think of ourselves, and we only worry about me and mine.

Sponsors

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Wheel of Whatever™

[29:09] What do you think it would take to have this on a global scale? How many years before we’re making a dent in your experience?

What You’ll Learn In This Episode

Click the time stamp to jump directly to that point in the episode.

[0:05] Intro

[0:19] Sponsor – Free Business Book Publishing Course

[1:12] Us versus Them Gap

  • One is a genuine wish to close a gap.
  • Two is having the honesty to reflect on yourself.

[2:07] When we have these divisions, they cause a negative impact, they interfere with communication

[6:31] The Team Machine

  • Simulation that really shows that when departments don’t work together in coordination.

[3:51] Sometimes it goes so far, that we only think of ourselves, and we only worry about me and mine

[13:45] It’s not hard to include people

[18:02] Home Team

  • We have an obligation to look out and see who might not feel included.

[20:28] Us versus Them Self Assessment 

  • Provides an immediate measurement to show you how integrated you are with a them group.
  • They’re simple steps. But you have to put time and effort into it.

[23:05] Safe Actions 

  • Safe actions are ones you do in private, they cost nothing.
  • Challenging actions or face to face interactions of increasing depth.

[28:21]  People will behave very differently, face to face than they will from behind a screen and a handle

[29:09] The Wheel of Whatever

  • What do you think it would take to have this on a global scale? How many years before we’re making a dent in your experience?

[30:43] Let’s Thank our Sponsor, Free Business Book Publishing Course

[32:14] The Imperfect Action Round

  • The fastest path to the cash is working successfully together in coordination in a way that everyone belongs with a clear set of rules toward reaching the common goal.
  • The biggest problem is tolerating Us versus Them gaps in the workplace, and substituting cosmetic integration with thinking that cosmetic integration is enough, you know, a checklist, things like that. We need substantive integration, meaning people from all different backgrounds working together, not just sitting next to each other, but really working in trusted colleague relationships. And again, it’s not hard to achieve this. It takes some self reflection, it takes some genuine interest. And then accountability.

[35:00] Book Recommendation

[35:44] Connect with Laura

[36:16] Sponsor, Free Business Book Publishing Course

Episode Transcript

Read Full Transcript


Laura Kriska [0:00]
Hi, this is Laura Kriska at LauraKriska.com. And you’re listening to EA Interviews.

Intro [0:05]
EA Interviews. Episode 289. inspiration, transformation success stories and The Imperfect Action Round seven days a week. Join Mario Fachini. For today’s Expert Authority Effect interview.

Sponsor – Free Business Book Publishing Course [0:19]
Every business needs a book, including yours, visit FreeBusinessBook PublishingCourse.com today to learn the seven steps to publish and promote your nonfiction lead and profit generating business book in eight weeks. Once again, that’s FreeBusinessBook PublishingCourse.com

Mario Fachini [0:34]
Here she is ladies and gentlemen. Laura Kriska, Laura, how are you feeling today?

Laura Kriska [0:40]
Hi Mario, thanks for having me.

Mario Fachini [0:42]
I am excited to learn more about what you’re doing. Because I know it’s so vitally important, because so many people feel left out regardless of whatever level it’s on. Tell me about how you’re helping people specifically in the workplace.

Laura Kriska [0:58]
Well, my job is helping people build lasting trust across any us versus them dynamic. And doing it without spending a dime.

Mario Fachini [1:09]
Oh, really? How do you do it without spending a dime?

Laura Kriska [1:12]
Because it’s been my experience to bridge any Us versus Them gap. And we can talk about what those gaps are, we really need two things. One is a genuine wish to close a gap to be really, you know, interested in that. And two is having the honesty to reflect on yourself, to think about the choices you have made in your life, maybe long ago, or maybe yesterday. But if you have those two things, which are free and available to anyone today, you can start bridging gaps and having an immediate and positive impact on your organization, on your departments, on your customers, on your revenue. All of these things about the way we do business.

Mario Fachini [1:59]
Why would you say that is important? Why not just leave everything as is.

Laura Kriska [2:07]
We all know that divisions in a workplace, maybe it’s you know, marketing versus sales, or manufacturing versus engineering. When we have these divisions, they cause a negative impact, they interfere with communication. they slow down productivity, they definitely interfere with problem solving. And so when these departments and the individuals in these departments are not moving together toward the common goal, we’re not getting; we’re not operating at optimum, our peak efficiency. And these types of divisions can be small, or they can be large. And what I’ve noticed is that, it seems like people are willing to tolerate this, they feel like Well, there’s nothing we can do. There’s always going to be this group. Yesterday, I was talking to a client who is in compliance. And her job in the company is to pay attention to how other people are doing their jobs. And she said nobody ever wants to talk to her. And they fail to recognize that if she does her job well, it helps the whole organization. And now I understand they don’t want to talk to her because she might say, Well, you can’t do this, or we want you to do that. But when we look at things so much like me, as you just said me or my job, my department, only that viewpoint, we limit the optimum performance of our organization.

Mario Fachini [3:35]
Where do you think this stems from?I don’t want to say personal level? Because I think some people don’t even know about it. But how does this translate into the workplace? Where does it stem from, from a psychological level? Why do people do this?

Laura Kriska [3:51]
That’s a big question, Mario. First of all, That’s a great question. I don’t think I’m definitely qualified. I’ll tell you my opinion. I think culturally speaking, especially in the United States, we are taught from a very young age to be self-reliant, to do things on our own, you know, and to make choices all the time. And this is in drastic contrast to other cultures. I’ll give you an example. I’ve spent a lot of time in Japan. And I’ve noticed how mothers in Japan don’t ask the same kind of questions of their children. I’m the mother of three children. And since the time my kids were young, I would ask them so many questions, Oh, do you want milk or juice? Do you want, you know, potatoes or rice, you know, just constantly asking for their personal preference. And this is just a small example of the way that we really highlight and value individuality in the United States. And as we grow, we are rewarded for being self reliant. You know, take the dishes to the dishwasher or you know, have a job and these things are really valued to the point of You know, when you’re finished with school, you’re supposed to move out and live on your own and be, you know, an independent person. And these are great traits. I think it’s one of the very attractive things about our culture. But sometimes it goes so far, that we only think of ourselves, and we only worry about me and mine. And so compared to a country that is like Japan, where there’s a very strong group emphasis from the time you’re young, there’s a group orientation. People really think about the common good, much more than they would here in the United States.

Mario Fachini [5:40]
Well, I appreciate the insight there. And you’re saying you’re not the one to ask about it. But I thought that was a great answer.

Laura Kriska [5:48]
Thank you.

Mario Fachini [5:50]
What have you seen in your experience from someone who changes the culture of the company, from me to the we?

Laura Kriska [6:02]
What have I seen?

Mario Fachini [6:03]
What was the end result of, you know, someone that was probably fighting you and didn’t want to do it in the beginning? Because I know, anytime you implement change, some people are very averse to it, like beyond very averse to it. And they might do it begrudgingly. But I want to know about afterwards, how excited were they afterwards?

Laura Kriska [6:31]
Yeah, it’s great to see a transformation. And one of the ways I used to work was doing a lot of in person exercises, I’ve been doing an exercise called the team machine. And it’s a simulation that really shows that when departments don’t work together in coordination, the entire company, the entire organization, is not going to be as competitive as they could be. And this is an awakening for some people, it’s kind of shocking to them to see this play out in a kind of game-like environment. But it’s not that hard to help people see that if your company is not operating at its peak potential. And I mean, everybody, you know, building trust with one another, having great communication, excellent cooperation. And note, I don’t mean you have to like people, you don’t have to agree with them. But you have these common goals, and you have a common understanding of how you’re going to reach those goals. And so when you do that, the whole organization is much more successful, your customers are easily drawn to you, you find new revenue streams, innovation is much more possible because people aren’t being stingy with their ideas. They look at it as a group win. So it’s exciting when people can change their viewpoint from me to we.

Mario Fachini [8:00]
And who would you say is your biggest success story of accomplishing this that just stands out the most to you?

Laura Kriska [8:08]
That’s a really good question. I worked with a small company. It’s a subsidiary of a very large multinational company. And one of the people in the organization was rather relatively new. And he was trained in the rebuilding process that I teach. And he took this practice back to his organization. And he changed, for example, the way people sat. Let me backup a little bit, because he was a newcomer to a very established company, there was a culture established in that company, right? Every organization has these cultures. But as a newcomer, he had kind of a fresh approach. He wasn’t ingrained in certain groups. I mean, this is not that much different than high school, you know, there are cliques in high school, and there are cliques in organizations. And these cliques can be very damaging to business, but also to people and how much they feel like they belong. And so as a newcomer, this man could see that these cliques inside the organization, were preventing people from sharing information,from solving customer problems, you know, one person would get the information but they wouldn’t share it with a group that could solve the problem. And it was awful, but people had tolerated it. And they just were very kind of separate in the way they operated, falsely thinking that they alone could take care of what they needed to take care of. And he started slowly making some changes. He started cooperating with people that he helped people facilitate cooperation who had kind of traditionally not cooperated, and they discovered an entirely new revenue stream for their business. It was something that was related to the old way of doing business. It’s actually a story in my book, it has to do with seafood in the way that they had certain markets that were very separate. But when these different markets, people representing the markets talk to each other, they recognize that they could create a whole new revenue stream that has generated millions of dollars in revenue, because these different groups are now cooperating.

Mario Fachini [10:24]
Well, that’s not too bad. now is it?

Laura Kriska [10:30]
I think it’s a really important motivator for building a weak culture. But it’s also about inclusion. And making people from diverse backgrounds feel like they belong. And as we all know, most business places are much more diverse today than they were, you know, 20,30,40 years ago. And so we have people from various backgrounds working together. And I think there’s a false notion that proximity to people who are different from you is enough, that knowing somebody’s name, you know, just sitting nearby them or, you know, this kind of acquaintance style relationship is enough. And I disagree with that, Mario, I think it’s really important to do the work, to build relationships, and I mean, like, trusted colleague resilient relationships, that can sustain the hard work of running a business. And this is one, this is where the idea of being an outsider, you mentioned this at the opening. one of the things I always ask people is the question, when have you felt like an outsider or a them? If I’m talking about the us versus them dynamic? I say, you know, when did you feel like them? And almost every single person can tell me a situation in their lives when they felt like the outsider, which means they know what to do to help other people feel included.

Mario Fachini [12:02]
That is so enlightening, because I think that there is always some degree of people feeling left out. And I’m sure it’s mainly as kids, but that’s what you carry with you. And even if it’s not, I mean, I know some people that, you know, they didn’t have it as a kid growing up, but then they got into a job, or they were forced to do something, maybe not even a job, just career and later in life, where it just they weren’t in their zone of genius. And anytime you’re not, it’s just gonna be harder to begin with. And they just felt left out or, to your point, we were talking about earlier with everyone in the company, it’s like, they just always felt like they were on the outskirts. And that’s not their personality type. I know, there’s some people who don’t do what they want. What do they call them?extroverted introverts. They’re totally fine on their own. But they can get along with a group if need be. But they don’t feel like they always have to be the life of the party just to survive. And it’s interesting, because I think we’re all a blend of each of these. I mean, sometimes it’s nice to just take a break, like, Hey, no responsibilities today, what do you want to do? Probably not add more on your plate, just saying. But at the same time, when you’re working with a team, and you do want to be included, it is a horrible feeling like you’re left out. So I think it’s great. You’re talking about that because the world is more diverse than ever. The businesses, everything we do, we’re more connected than ever. Let me rephrase that. We’re more accessible than ever, but I’d say we’re less connected. Would you agree?

Laura Kriska [13:45]
I agree. Yeah, I think that’s an important distinction. And thank you for making it. And it’s, instead of being connected, we’re just together, we have more diversity in many workplaces. But we’re not connected. I just was speaking with a colleague, who is a black woman, a young black woman, and she quit her job recently, because she was the only black young woman and she felt invisible. When you’re the only lonely sometimes it’s called an organization. It’s easy to feel left out. And this is why it’s so important for people who do belong, who have that sense of belonging, to take action to build trusted colleague level relationships with people who might not feel like they belong. This is the central feature of we building, taking action. Noticing when people might not feel like they belong. If there’s an only lonely in your organization, because of their age, their gender identity, their race, their religion, you know, whatever it is, it could be many things, they could belong in the sense that they look and sound like, you know, the majority of the people, but they don’t feel like they belong. And so this is the work of we building. And guess what? It’s not that hard. It’s not hard to include people. I mean, if you think about times in your own life, when you have been the one excluded, maybe unintentionally, maybe intentionally, and we think about, you know, what would you have liked someone to do? I’d love to hear what you think about this, Mario. But when, you know, if you think about what would have been a simple gesture someone could have done to make you felt included in some search some circumstance,

Mario Fachini [15:41]
Yeah, I would have to say just genuinely care and have an interest to your point that it doesn’t cost anything to be a nice individual. And no matter what the background is, or where they work or anything, it doesn’t cost anything, you know, Oh, I’ve joked ever since middle school, high school, they’re like, how can you just talk to anyone? And then at the time, it was like, Well, they were implying her or a woman? Like, how do you just talk to them? I go, Well, generally, I start with Hi, hello, or how are you? It’s like, what more do you need than just what’s going on? And if you have a shred of common sense, in my opinion, in maybe half a percent to 1%, of looking beyond yourself, all you have to do is just look at people for about four seconds in a room and you can tell who’s happy and who’s not. And maybe you go to the happy person and be like, tell me what’s going on? Why are you so excited? But maybe just maybe you go to the person who doesn’t look so happy and say, Hey, how’s it going? And maybe it’s just the fact that they’re dealing with all kinds of stuff. And maybe you don’t need to solve it for them, but maybe just care enough to notice. And now they can flip the switch out of, Okay, I can deal with this later. There’s actually an opportunity here to have a good time. I mean, I hated it in grade school, high school, everyone’s like, oh, where do you want to go to college? no one ever asked me if I even wanted to go. And I didn’t really want to, I still don’t have any degrees. And some people just don’t want to, some people really want to, but instead of assuming, I always ask questions, you know, or you turn it into a joke. It’s like, you can tell they look miserable. Be like, Oh, looks like you’re having a good day, hey, maybe you can make them laugh. I mean, when you can say it from a place of humor, and not like, Sucks to be you. I mean, there’s a difference there. And not just what you say, but how you say it. But sometimes it just makes someone laugh.

Laura Kriska [18:02]
And I want to point out one other thing that is an important part of my book, which is that in any organization, there is what I call a home team. So one of my first jobs was working in Japan, and the home team in the organization is the one that has access to power and money. And so if I were to describe the home team in the organization, in this job in Japan, it was basically middle aged Japanese men. That was the home team. I was not middle aged at the time, I am now, I’m female, and I’m not Japanese. So I did not belong in my identity to that home team. And so it was easy to feel left out and overlooked and marginalized. So every organization has a home team. You know, in corporate America, a lot of organizations have a home team that we could pretty much sum up as saying middle aged white men. And it’s not. I’m not saying that’s bad. First of all, I married a middle aged white man. And I’ve created two more white men for the planet. So I’m not saying that’s bad. I’m saying that if you belong through your identity to the home team, just by default, and I almost belong as a middle aged white person. I’m female. So if you’re part of that home team and your organization, I feel that we have a bigger responsibility to look for ways to broaden who is included the definition of who is included. And that’s the idea of who is we, instead of just hanging out and spending time and consulting with other people who look like us, sound like us, pray like us. We have an obligation to look out and see who might not feel included, just like you were describing, you know in the situation where There are a lot of people standing around. So looking for those opportunities is part of being a we builder.

Mario Fachini [20:08]

What percentage do you think companies are at now? In general? And what do you think it would take to even bring 50%? I was gonna say 80 or 90. But I mean, that would literally change the world even to break 50, though.

Laura Kriska [20:28]
Yeah, it takes some work. But again, it doesn’t have to cost a lot of money, it can cost nothing. You know, someone could buy my book, which is not a lot, and follow the principles, follow the processes. It takes ongoing work, which is important. One of the most important tools that I have developed in my entire career is called the Us versus Them Self Assessment. It is 10 simple questions, they’re yes or no questions. This self assessment would take you 60 seconds to fill out. But what it does is provides an immediate measurement to show you how integrated you are with a them group. Now, the group could be as specific as one other human being, or as large as an entire country. It’s up to the person taking the self assessment to decide and I always say this should be voluntary. So an organization could start a web building initiative on their own for the price of my book. And if they did ongoing work, I would say in six months time, with regular check ins again, this doesn’t have to take a lot of time, but people need accountability. It’s not that different from trying to start any new habit, trying to exercise. you know, if you have someone checking in with you and saying, hey, Mario, did you do your exercise, you know, you know that there’s an app called Neum, which people are using for weight loss and things like that. It’s accountability. It’s a method of accountability. So there are many ways to foster a we building culture, but it does take time and effort and accountability. The steps are not hard. They’re not hard. They’re simple steps. But you have to put time and effort into it.

Mario Fachini [22:22]
Well, I love that you’re providing the structure for people. And that’s the thing that, like you’re saying, the accountability, but having that roadmap to just follow makes it so much easier. And I think every business needs that, everyone needs that. I mean, like we’ve been talking about this whole time, it cost exactly nothing to be good, decent. And here’s what’s sad. It’s like the fact that we even have to talk about things like, here’s how you treat people, you don’t leave them in a corner to sit there and rot. It’s like, Really? you know, it’s, I think it’s sad.

Laura Kriska [23:05]
I will say to people’s defense, some people notice the person, but they’re worried they don’t want to say or do the wrong thing. I think this is, for example, if we talk about race, and the gap between white and black, white versus black, there are lots of white Americans who care deeply about social justice and equity, but have done exactly nothing. They think about it, they feel stuff, they might put a sign in their window or even March and protest. But that’s the end of their action. And that is simply not enough. And when I asked people about this, they tell me, I don’t know what to do. I don’t want to do and say the wrong thing. And so I advise them to start off with what I call safe actions. Safe actions are ones you do in private, they cost nothing. There’s no vulnerability. It’s things like reading an article, checking out a web news resource called The Route watching W. Kamau Bell, CNN TV show called United Shades of America, things that just give you information, give you information about stuff you may never have learned about, you’ve never been aware about it, because you’ve never lived, you know, as a white person, you’ve never had the lived experience of what it’s like to be black in America. And you never will understand that fully. But we certainly can do much more in terms of our education. So the safe choices are excellent starting points. And then we have to move to challenging actions, challenging actions or face to face interactions of increasing depth. we can do this even now virtually, it’s going to be much better when we’re all back in real life again. But challenging actions require, you know, a little bit of vulnerability, a little risk, you might feel uncomfortable, somebody might say, you know, no. But it’s things like, you know, asking someone to have lunch, putting yourself in a situation where you might be able to have a small talk conversation, or even joining a group, where you are in the minority in terms of being a white person. These are the things that will fundamentally change the trajectory of equity and justice in our country. And I believe it’s one of the reasons we haven’t made progress. We should have, you know, the civil rights legislation that was passed over 50 years ago. And still, there’s been negligible progress. And it’s because in part, I believe many people on the home team, like me, have not taken the actions of the vet to develop trusted relationships with people of color. And I don’t mean, again, not acquaintance, not like, you know, their first name, but I mean, resilient, trusted relationships that can withstand important conversations that help people understand the way the world works in a completely different

Mario Fachini [26:07]
From a different perspective. And it sounds like you’re saying on an ongoing basis as well, not just a one time deal. And I’m just gonna go out on a limb and say, probably not through social media as the starting point.

Laura Kriska [26:25]
No, unless you just start learning. You know, I’ve learned a lot from following people on Twitter.

Mario Fachini [26:34]
Yeah, like you’re saying it’s a resource just to gather the information. But I was making a joke just because it seems like, unfortunately, a whether it’s, it doesn’t really matter, it doesn’t really seem to matter what the topic is, there could be someone that listens to this and watches it and is like, I don’t like her. I don’t like him. And then they’ll just go to town as to why I’m the worst person on earth. Or maybe you or maybe someone in the comments. And it’s always interesting. Yeah, I’ll put a joke out or something, someone leaves a comment. And then someone else who’s very serious, the one that comes to mind is when I traveled, there’s this picture of a duck on the wing. It has nothing to do about anything. And I’ve seen people get in arguments, because they’re like, Well, no, I was a pilot. And, you know, ducks can’t fly as fast as a plane and this and that. And I’ll go on to a speaking event. And three days later, I’ll come back forgetting I even did the thing. And there’s like, 96 comments about people arguing about the velocity of the duck and the wind shear. And I’m like, Dude, this was a joke. So I was saying that I’m glad we can have conversations like this, and we should be doing more. But I think people also have to realize, like, have a 10 or 20% buffer to realize the context. And, you know, if someone’s page is all memes, and they put something out, it’s probably a joke. And if not, if it’s all serious, then maybe this isn’t a joke, even though it might sound like it, you know, there’s always that Flipside to. So thank you for sharing that and bringing it to people, businesses. What was that?

Laura Kriska [28:21]
Well, and I think it was important for you to mention that the social media Avenue is not a great one. And this is why face to face interactions of increasing depth are the solution, because people will behave very differently, face to face than they will from behind a screen and a handle. Yeah.

Mario Fachini [28:44]
I don’t know about you, but I definitely rather have food involved in the situation, then be typing away on the keyboard.

Laura Kriska [28:52]
Yes, it’s a great idea.

Mario Fachini [28:54]
So I have one more question for you before we thank the sponsor and come to The Imperfect Action round, and it’s The Wheel of Whatever you want yellow or black?

Laura Kriska [29:06]
Yellow.

Mario Fachini [29:09]
Okay, wow, that’s a real good spin. Is it yellow? I’ll make it yellow. There we go. It’s mine. So my question for you is, what do you think it would take to have this on a global scale? How many years before we’re making a dent in your experience? What year give me a year

Laura Kriska [29:35]
I want to say five years from now. So it is my personal mission to inspire a rebuilding revolution. Awesome, but I cannot do this by myself. I need your help. I need your listeners help, your viewers help. This is what we need in this country. We need to move away from division. And toward unity. And we can do it without a lot of effort, we can do it with virtually no cost. And can you imagine if we stopped bickering and you know, worrying about all these ways that we’re different and instead put our resources, our skills, our energy, our time, our creativity, and instead focused toward common problems that humanity has, climate change, hunger, poverty, I mean, we could accomplish so much as a country as a people. And that’s the world I’m working towards.

Mario Fachini [30:36]
Excellent. And I’m glad you are. We’re gonna thank our sponsor, and come back for The Imperfect Action Round.

Sponsor – Free Business Book Publishing Course [30:43]
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Mario Fachini [32:14]
And we are back with The Imperfect Action Round. Laura, are you ready to take Imperfect Action?

Laura Kriska [32:21]
I don’t know. Am I? What are we going to do?

Mario Fachini [32:24]
I got three questions for you, 60 seconds or less answers. And the first one is what is the fastest path to the cash?

Laura Kriska [32:36]
The fastest path to the cash is working successfully together in coordination in a way that everyone belongs with a clear set of rules toward reaching the common goal.

Mario Fachini [32:52]
Excellent. That is correct. Number two, what is the biggest problem you see your prospects making, and the fastest way for them to fix it?

Laura Kriska [33:04]
The biggest problem is tolerating Us versus Them gaps in the workplace, and substituting cosmetic integration with thinking that cosmetic integration is enough, you know, a checklist, things like that. We need substantive integration, meaning people from all different backgrounds working together, not just sitting next to each other, but really working in trusted colleague relationships. And again, it’s not hard to achieve this. It takes some self reflection, it takes some genuine interest. And then accountability.

Mario Fachini [33:45]
Excellent. Number three, what is the best way to maximize customer lifetime value?

Laura Kriska [33:54]
What is the best way to maximize customer lifetime value? Hmm, I’m not sure I fully understand what that means.

Mario Fachini [34:06]
So the people you’re serving like your clients, what’s the best way to not just make it transactional, like a one time deal? maximize it long term?

Laura Kriska [34:18]
Well, I think promoting the rebuilding culture is useful inside an organization. And outside the organization. The skills and tools that I teach people to use in their companies can be applied anywhere in our communities, in our kids schools, in places of worship. So these skills should be and can be applied by anyone at any time, anywhere. And I have worked with 1000s of people on four continents and one thing I can tell you for sure, is that anyone can become a we builder and it’s easy to start

Mario Fachini [35:00]
Excellent. What books would you recommend to Expert Authority World that have helped you? Oh, boy,

Laura Kriska [35:07]
I have learned so much from so many authors. Diversity Inc, is a book written by Pamela Newkirk in 2019. It’s a really valuable study of diversity in the business and there’s, you know, a billion dollar business, yet negligible success in terms of real integration. So that was a very important book, to me in the past, recent past.

Mario Fachini [35:37]
Excellent. Where would you like people to learn more?

Laura Kriska [35:44]
Well,they can go to my website at LauraKriska.Com. I’m on many social media platforms, and especially on LinkedIn, I’d say that’s probably the best place.

Mario Fachini [35:55]
Excellent. LinkedIn is a good place. Well, Laura, it’s been a pleasure. I thank you for your insights. And thank you for your time.

Laura Kriska [36:06]
Thanks, Mario.

Mario Fachini [36:07]
All right, Expert Authority World. We have another great episode here today, and I’ll see you tomorrow. Have a great day. God bless.

Sponsor – Free Business Book Publishing Course [36:16]
You’re already the expert. But have you transformed your expertise into a tangible asset that will generate qualified leads while increasing profit for you 24/7 and if so, how well are you promoting it? With the Expert Authority Effect publishing method, it’s easier and faster than ever, visit FreeBusinessBookPublishingCourse.com today to learn the seven steps to publish and promote your nonfiction lead and profit generating business book in eight weeks. Visit FreeBusinessBookPublishingCourse.com to get started now, once again, that’s FreeBusinessBookPublishingCourse.com

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